BC's LoginRadius Raises US $ 17 Million in Round Led by Microsoft M12 – Technology



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LoginRadius of Vancouver serves approximately 3,000 companies with a monthly reach of 700 million users | Photo: Shutterstock

A technology start-up based in British Columbia attracts the attention of Microsoft Corp.'s venture capital group. (Nasdaq: MSFT) up to $ 17 million.

LoginRadius specializes in managing multiple user IDs The funding cycle was led by ForgePoint Capital and Microsoft Venture Capital Fund, M12, with the participation of Real Ventures, BDC Capital and Yaletown Venture Partners [19659004]. Because of our unique position in the market and our new investors and existing investors, we can grow our business to $ 170 million over a period of five to seven years, "said Rakesh Soni CEO . Business in Vancouver .

He said that the capital injection aims to amplify the overall scope of the company as well as invest in product innovation.

Customers go from those in the travel and hospitality industry Soni said that LoginRadius is able to handle both the frontend (registrations and user login) as well as the backend (management of pbadwords) for customers.

About 60-70% of business comes from North America, the rest being centered on Western Europe, says Soni.

The platform serves approximately 3,000 companies with a monthly reach The company was founded in Edmonton, but moved to Vancouver in mid-2016 to tap the city's talent pool of technology and strengthen its links with Silicon Valley, according to Soni

. has about 70 people and plans to double within 12 months, while the research and development team is split 50-50 between Vancouver and India.

The Representatives of ForgePoint Capital and M12 Join the LoginRadius Board of Directors Following the Case

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