CBD companies stand in favor of cannabis legalization



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The clear

Recreational cannabis use is illegal in most US states, but the easing of hemp and CBD sales has created a set of companies that could more easily capture cannabis market shares if the latter was legalized. Companies selling CBD products establish their brands with consumers and acquire retail spaces and relationships with retailers. If recreational cannabis is legalized, these companies can enter this market faster than a company starting from scratch.

From a product point of view, companies are looking to establish their CBD brands as consistent and effective. So when THC comes along, consumers will look for safe products. According to Rick Batenburg III, president of Clear Cannabis, Inc., parent company of The clear .

Using CBD products as an asset to a marijuana business also makes sense in terms of cash flow. When a state legalizes cannabis and announces a later date for its sale, companies must hire employees, rent premises, find a distribution, and so on. There may be delays in licensing and other problems. The sale of hemp-based CBD products while the company expects THC activity to be launched provides an income stream from which to tap.

A recent Gallup poll found that 14% of Americans had used CBD, mainly to treat pain, anxiety and insomnia.

Batenburg is betting that consumers will be attracted to products that contain no additives. "Our most popular products are the Clear THC & amp; CBD disposable vape cartridges, "he said. "Consumers do not get THC or CBD, nothing else." It's important, he said, because unpredictable or mediocre experiences lead people to avoid the plant all together. "We sell euphoria, not hospital trips," he said.

Luna Stower from & nbsp;jetty& nbsp; excerpts, a cannabis and CBD oil / vaporizer company based in Oakland, says his company prints the results of its independent laboratory tests "directly on the box as analytical certificates clearly proving purity, potency, content and ingredients for consumers". & & nbsp;

Hemp and its derivatives have become legal at the federal level under the 2018 Farm Bill, but as the rules for the sector have not yet been defined, entrepreneurs who build DBC companies are still facing obstacles. & Nbsp; Senator Chuck Schumer of New York recently asked federal financial regulators to clarify the situation For example, hemp companies may have access to banking services such as lines of credit in federally insured banks. For its part, the National Credit Union Administration (NCUA) confirmed in August that credit unions could offer these services to hemp companies.

To simplify things at the operational level, companies like The Clear divide their operations into two categories: those that "affect the plant" and not products like vaping supplies. This simplifies accounting and other legal issues because both types of products operate under different rules. Batenburg argues that placing related and non-asset related assets in different portfolio companies limits the risks.

Consumers are seeing CBD products in mainstream stores such as Walmart, helping to reduce the stigma of cannabis. It also means that CBD small businesses, whether they are preparing to sell marijuana or not, must be ready to face a wave of fierce competition. The national legalization of hemp means that large consumer goods companies can enter the CBD market by simply adding "now with CBD" to existing products, according to Batenburg.

"These brands already have an emotional relationship with the consumer and a strong non-restrictive distribution in national stores," he said.

CBD is the best known of the more than 100 cannabanoids in hemp. The factory is used not only for consumables, but also as building material, as fiber and even as part of a car. To learn more about the hemp and CBD trade, watch a video from a recent conference at UCLA: & nbsp;Hemp Becomes Legally Federal: Implications for Research and Policy – Dr. Jeffrey Chen, MD / MBA.

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The clear

Recreational cannabis use is illegal in most US states, but the easing of hemp and CBD sales has created a set of companies that could more easily capture cannabis market shares if the latter was legalized. Companies selling CBD products establish their brands with consumers and acquire retail spaces and relationships with retailers. If recreational cannabis is legalized, these companies can enter this market faster than a company starting from scratch.

From a product point of view, companies are looking to establish their CBD brands as consistent and effective. So when THC comes along, consumers will look for safe products. According to Rick Batenburg III, president of Clear Cannabis, Inc., The Clear's parent company, reliable quality is key to establishing this connection with consumers.

Using CBD products as an asset to a marijuana business also makes sense in terms of cash flow. When a state legalizes cannabis and announces a later date for its sale, companies must hire employees, rent premises, find a distribution, and so on. There may be delays in licensing and other problems. The sale of hemp-based CBD products while the company expects THC activity to be launched provides an income stream from which to tap.

A recent Gallup poll found that 14% of Americans had used CBD, mainly to treat pain, anxiety and insomnia.

Batenburg is betting that consumers will be attracted to products that contain no additives. "Our most popular products are Clear THC & CBD Disposable Vape Cartridges," he said. "Consumers do not get THC or CBD, nothing else." It's important, he said, because unpredictable or poor experiences make people avoid the plant together. "We sell euphoria, not hospital trips," he said.

Luna Stower from jetty Extracts, a cannabis company and CBD oil / vaporizer based in Oakland, says his company prints the results of its independent laboratory tests "directly on the box as analytical certificates clearly proving purity, effectiveness, content and ingredients for consumers".

Hemp and its by-products became legal under the federal Agricultural Act of 2018, but the industry rules are still not finalized, so entrepreneurs who build DBC companies still face barriers. obstacles. Senator Chuck Schumer of New York recently asked federal financial regulators to clarify the situation so that, for example, hemp companies can access banking services such as lines of credit in federally insured banks. . For its part, the National Credit Union Administration (NCUA) confirmed in August that credit unions could offer these services to hemp companies.

To simplify things at the operational level, companies like The Clear divide their operations into two categories: those that "affect the plant" and not products like vaping supplies. This simplifies accounting and other legal issues because both types of products operate under different rules. Batenburg argues that placing related and non-asset related assets in different portfolio companies limits the risks.

Consumers are seeing CBD products in mainstream stores such as Walmart, helping to reduce the stigma of cannabis. It also means that CBD small businesses, whether they are preparing to sell marijuana or not, must be ready to face a wave of fierce competition. The national legalization of hemp means that large consumer goods companies can enter the CBD market by simply adding "now with CBD" to existing products, according to Batenburg.

"These brands already have an emotional relationship with the consumer and a strong non-restrictive distribution in national stores," he said.

CBD is the best known of the more than 100 cannabanoids in hemp. The factory is used not only for consumables, but also as building material, as fiber and even as part of a car. To learn more about the trade in hemp and CBD, watch the video from a recent conference at UCLA: Hemp Becomes Legally Federal: Implications for Research and Policy – Dr. Jeffrey Chen, MD / MBA.

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