CD Projekt's new "double franchise" approach means more Witcher games



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As he facilitates in the last push to complete Cyberpunk 2077CD Projekt Red officially adopts a "double franchise model". This confirms for both investors and fans that more games in the Witcher franchise are on the way. The new management was proudly announced in a financial report published by CD Projekt Capital Group for the first half of 2019.

"The management of two large separate franchises (The Witcher and Cyberpunk), as well as several independent development teams, allows the company to carry out parallel work on several projects and to smooth its long-term distribution schedule," explains the society. "This migration to a dual franchise model based on several independent product lines also optimizes manufacturing and financial activities, mitigates significant risk factors and makes it easier for employees to the company to flourish in a professional manner. "

In simple terms, by working simultaneously on two AAA franchises, CD Projekt will be able to limit the ups and downs of its balance sheet and successfully maintain a larger and more efficient game developers. This seems to be good news all around.

Other interesting information from the report is that sales of The Witcher 3: Wild Hunting are stable compared to last year. This means that the Heritage Series "continues to be the main source of revenue for CD Projekt Red". CD Projekt assigns these regular sales to new consumers informed of the company's catalog through the promotion of Cyberpunk 2077. These revenues fuel the development projects of the company. One of its most important expenses, apart from the ongoing development of Cyberpunk 2077, is carrying Gwent: The Witcher Card Game to mobile devices.

Cyberpunk 2077 will be released on April 16, 2020 on PlayStation 4, Windows PC via GoG and Steam, as well as on Xbox One. The game will also be released for Google Stadia. The prequel, a table RPG system called Cyberpunk Red, has just been released.

We know that other games in The Witcher and Cyberpunk are under development, but we still do not know what Polish society is currently working on. While CD Projekt will list the number of studios actively working on projects, it is reluctant to say what these projects are.

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