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July 27, 2018 – 23:45.
By:
El País editorial
The launch season of the second semester in the Colombian market for mobile devices has been very popular and will remain at this level in the month of August, with the presentation of the new bets of the leading technology companies in the world.
This week the eyes of the industry still rested on the Motorola maker, who ended with the dominant expectations around the new member of his high-end family.
This is the Moto Z3 Play, a team that, like many of its competitors, bases its value promise on premium features and features at a remarkably attractive price.
Although some users of Z2 have already indicated on social networks that they do not at first sight see a significant change in the successor of this team, the brand maintains that the improvements that has the Z3 are significant. [19659006] Karen Ruiz, product manager at Motorola Colombia, explained that there are "major differences that consumers will notice" in this new device, both in terms of hardware and software.
As Apple has already done, Samsung, Huawei, LG and other brands, Motorola has chosen to incorporate Artificial Intelligence (AI) functions badociated with what most users today appreciate: photography.
The Moto Z3 Play is equipped with a dual camera of 12 MP and 5 MP, but the AI functions allow to intensely enjoy the "cinégraphie", an audiovisual format that allows mixing video and photography . While a moment of video is "freezing", everything else remains in motion.
On the other hand, by integrating the Google Lens3 visual search engine, the Z3 Play camera seeks description of everyday objects, copy and text translation and get more information about the points of interest. reference.
The photographic experience of this team is complemented by a 6 "Full HD + Amoled screen in the 18: 9 format, that is to say from one edge to the other. 39, other 13% more area than the Z2 to view the content.
Precisely, in order to take full advantage of the screen, in this device, the fingerprint sensor has been moved from One side, while in the bottom, it was placed a simple navigation bar.The equipment is made with Corning Gorilla Glbad and lightweight aluminum, which ensures a high level of resistance.
But the bigger questions about the new member of the Z family, with its innovation will come by way of performance.It is there that users will know if Motorola's promise of profitability is actually satisfied.
In this regard, the company explains that the "heart" of the device is a Qualcomm Snapdragon 636 processor, "30% faster than the v Previous version. "And this chip is complemented by a long battery life, which can reach up to 40 hours of combined use when connecting a Moto Power Pack.
Samsung arrives
August 9 is the next big date of the market The world of smartphones is on the agenda
That day, Samsung will unveil in New York its new & "Flagship", the Galaxy Note 9, with which he plans to take to another level the battle that he has with Apple. iPhone X Plus.
In addition to the many questions that the market is asking about changes in the famous team, is whether Samsung will release version 2.0 of Bixby, its virtual badistant, announced last year.
The Galaxy Note 9 is now Samsung's most expensive device and complements the Korean brand's premium offering for the premium segment with the S9 and S9 + devices.
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