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"An authentic journey to the heart of the Native American soul in a sacred territory, founder and layman", reads in the legend of Dior next to the video clip deleted since. "More soon". This message was originally shared by journalist Yashar Ali, who tweeted: "My god Dior / LVHM … you have learned nothing?"
<p class = "canvas-atom web-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Ali then tweeted the full version on YouTube, calling it "worse than the teaser." In the ad, Depp, wearing a cowboy hat, vibrates on the electric guitar while & nbsp;Canku One star& nbsp;would have& nbsp; Rosebud Sioux tribe from South Dakota, dance to rhythm. dusk Star Tanaya Beatty, dressed in a fur hood, peeks through the brush to spy on Depp. "data-reactid =" 17 "> Ali then tweeted the full version on YouTube, calling it" worse than the teaser. "Depp, wearing a cowboy hat, plays the electric guitar while Canku One Star, apparently from the Rosebud Sioux tribe of South Dakota, is dancing to the beat. dusk Star Tanaya Beatty, dressed in a fur hood, peeks at Depp.
"We are the land," says Depp to the voiceover. "The new Sauvage fragrance. Dior. "
The ad was removed from Dior's Instagram and Twitter pages, probably in response to Twitter's response.
Using indigenous peoples and our culture for your new perfume aesthetic and feeling the need to name it "Wild" is a completely unfortunate decision. Do better @Dior https://t.co/56mraJpBYQ
– Tyra Maney (@_ConanOBrien) August 30, 2019
Whites must understand that it does not matter if Native Americans have participated in advertising. Dior uses our culture alongside the word wild, benefiting our people and I guarantee you that nothing will be fine with us.
– Mac Attack (@guccirights) August 31, 2019
It's a trash bin. This has really been approved by their huge marketing team? Johnny Depp does not speak for all Native Americans either. And "Wild" ?? Really? (Watch at Tsalagi)
– MissDawn2you (@ MissDawn2you) August 30, 2019
Scented notes of cultural appropriation, resulting in a playful splash of racism.
Wild, of Dior.
– Funky Code Medina ✝️ (@spazafraz) August 30, 2019
Unbelievable! This is not acceptable and I am horrified! Diversion of Native American culture to sell perfume? This is insulting and must be banned.
Thank you for sharing, @yashar
Did you learn anything, @Dior / @LVMH ?
– Elena Christopoulos (@BeingElenaLA) August 30, 2019
Others found the advertisement magnificent and defended the mark.
I have some indigenous blood .. I've found this amazing … mix of different tribes, yes … but amazing.
– Dawn4Dogs (@dcdawn) August 30, 2019
Imagine that you care so much about a Dior ad
– Hilton Clittory (@jackburkehart) August 30, 2019
??? Is it offensive? It seems pretty cool to me.
– ConservatishInSeattle (@ PaperPlateMask3) August 30, 2019
<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "This does not help things: photos , apparently from & nbsp;Friday launch party, featuring tee-pees and guests dressed in American Indian costumes, housed at the Victoria and Albert Museum in London. The museum currently offers a & nbsp;Exhibition Dior& nbsp; so. "data-reactid =" 34 "> Photos taken apparently during Friday's launch party, featuring tee-pees and guests dressed in their Native American ceremonial clothes, were presented at the Victoria and Albert Museum in London. The museum also presents a Dior exhibition.
<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Dior worked with the non-profit association & nbsp;Americans for Indian opportunities, on the announcement. Executive Director Laura Harris spoke about the controversy during an interview with the & nbsp;Huffington Post. "The [Sauvage] name is the name and they are not going to change it, "she said." data-reactid = "35"> Dior collaborated with the non-profit organization Americans for Indian Opportunity. interview with the Huffington Post. [Sauvage] name is the name and they are not going to change it, "she said.
According to its website, the organization's mission is to promote the cultural, political and economic rights of Indigenous peoples in the United States and around the world. Harris said that it ensured that Amerindian actors, artists, and staff were working on the Dior project, something she insists on for Depp to insist on as a condition of work.
<p class = "canvas-atom-canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Depp has a history with the Amerindian community, going back to his role of Tonto in the movie 2013 The Solitary Ranger. At the time, Harris adopted Depp as an honorary son and member of the Comanche tribe. "Data-reactid =" 37 "> Depp has a history with the Native American community, going back to his role as Tonto in the 2013 film. The Solitary Ranger. At the time, Harris adopted Depp as an honorary son and member of the Comanche tribe.
<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "However, Hanay Geiogamah, a member of the Kiowa tribe and A Professor from UCLA was offended, in 2013, & nbsp;he told NPR& nbsp; that Depp joins a long list of white actors playing in films with Native Americans, Burt Lancaster, Audrey Hepburn and Burt Reynolds. "data-reactid =" 38 "> However, Hanay Geiogamah, a member of the Kiowa tribe and professor at UCLA, was in 2013, he told NPR that Depp joined a long list of white actors playing in films with Native Americans , naming Burt Lancaster, Audrey Hepburn and Burt Reynolds.
"We have Johnny Depp with a taxidermy crow on his head and painted to the n ° degree with paint, and he looks like a Gothic monster," Geiogamah said.
On Friday, Beatty, who is of Aboriginal descent, shared his thoughts on Instagram about his participation in the project.
She wrote, "As an Aboriginal actress, my career choices are often seen as compromises. On one side, since I was little girl in a small village in Canada, I love the movies and I want to be part of it. On the other hand, belonging to this community has often been synonymous with participation in racist histories, exploitation and reification of the settlers' colonial setting.
She continued, "I believe that Dior – although misguided – intended to show off Aboriginal culture in a beautiful light, while offering jobs to some Indians."
<p class = "canvas-atom web-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Dior has not responded to the request of Yahoo Lifestyle comment A brand representative said & nbsp;People& nbsp; that the project was "developed in close collaboration between the House Dior and American Indian consultants of the American organization for the defense of the rights, 50 years old, Americans for Indian Opportunity (AIO), in order to respect the cultures, the values and the patrimony indigenous. "" Data-reactid = "47"> Dior did not respond to Yahoo Lifestyle's comment request. A representative of the brand told People that the project had been developed as a close collaboration between Dior House and the Amerindian consultants of the past 50 years, the former Indigenous Peoples' Rights Advocacy Organization (AIO), to respect indigenous cultures, values and heritage. "
The release also called Depp "the perfect embodiment of an intense Indian man".
<p class = "canvas-atom web-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "" This new movie is an echo to a & # 39 love statement, read the release in part, by & nbsp;People. "A letter of love in the spirit of a country to protect, a culture to celebrate and a people to respect", "data-reactid =" 49 " > "This new film echoes a" statement read the release in part, by people. "A letter of love to the spirit of a country that it is appropriate to protect and to the cultures that should be celebrated, as well as to the peoples who should be honored "
<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Learn more about Yahoo Entertainment:"data-reactid =" 50 ">Learn more about Yahoo Entertainment:
<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Want to receive daily pop culture news in your inbox? register here for Yahoo Entertainment & amp; Life bulletin."data-reactid =" 55 ">Want to receive daily pop culture news in your inbox? register here for the Yahoo Entertainment & Lifestyle newsletter.
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