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San Francisco de Macorís, .- With the presence of President Danilo Medina, Nestlé Dominicana, SA inaugurates its new flexible packaging milk production line for the brands Carnation, Nesquik, Impulso, among others, in its facilities located in San Francisco de Macorís, Duarte Province, as part of an expansion plan of its consumer product portfolio The opening ceremony was also chaired by Nestlé's CEO for the Americas zone, Laurent Freixe, as well as the main officials of the multinational in the country, who indicated that the installation of these modern equipment was necessary. an investment of $ 10 million and consists of a fully automatic modern production line for the production of ultra pasteurized products, with a capacity of 12,000 containers per hour, according to the strictest quality and food safety standards .
Freixe said that the Dominican Republic, Haiti and Cuba are experiencing strong growth and that this investment is going to capture even greater potential from these markets.
"The new line of flexible packaging known as UHT, strengthens and expands our product line, bringing innovation to Carnation and launching Nesquik and Impulse in a ready-to-drink format in addition to diversifying and increasing our offer in the domestic market, in response to the strong acceptance of the Nestlé portfolio in Dominican households, which will allow us to export at the same time to others Caribbean markets, "said Alexandre Carreteiro, CEO of Nestlé.The Latin Caribbean (Dominican Republic, Haiti and Cuba)
The Swiss ambbadador to the country, Urs Schnider, expressed his great satisfaction that the The company has been present in the Dominican Republic for more than 100 years and has recognized the government's efforts to speed up sanitary registrations, as well as the legal security that prevails in the country for foreign investment.
Amíl Ro Mero, a senator from Duarte Province, said: "It is an honor for the city of San Francisco de Macorís and the northern part of the Dominican Republic to receive this technological investment, which strengthens Nestlé as the only one. In 1965, Nestlé Dominicana purchased more than 37 million liters of milk from farmers in the northeastern and northwestern regions of the country. with technical advice and financial facilities as part of its special Nestlé Agricultural Service (SAN) program, becoming an investment that strengthens its links with local livestock.
Nutrition and Youth
Lawrence Freixe, who made a two-day visit to the Dominican Republic, exhausted an agenda that included the inauguration of the new facilities of "La Escuelita Nestlé ", under the platform" Nestle for Healthy Children ", aimed at optimizing nutritional learning tools for children from 7 to 12 years old. With this reopening, a gymnasium is integrated into the project so that children can exercise and learn the benefits of physical activity in a dynamic way. To date, La Escuelita Nestlé has a 27-year history and a direct impact on the lives of more than 300,000 children.
The route of Freixe culminated with a meeting with middle school students from schools. public and private, who had the opportunity to learn more about the "Youth Initiative" program, an exclusive Nestlé platform, which aims to stimulate the professional insertion of new generations through training and vocational training. From 2015 to date, more than 9,000 youth have been affected. On the other hand, this initiative has been extended to other companies through the Alliance for Youth, which aims to reach more than 40,000 young people until 2019. [19659002] High school graduates were able to share with the executive, who shared a motivational message about perseverance, discipline, and innovation to properly penetrate the market and grow steadily.
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