Death of KFOG radio station in the Bay Area – East Bay Times

[ad_1] beloved radio station in the Bay Area, which has been welcoming rock n rolls for nearly 40 years, is about to turn off.

Cumulus Media Inc. announced Monday that the San Francisco KFOG (104.5-FM) alternative rock station would be broadcasting KNBR-AM sports radio on Friday, September 6. In a press release, Cumulus announced that KNBR-FM fans "another place to tune KNBR's high profile personalities and an in-depth coverage of the Bay Area's favorite teams."

"We are excited to introduce KNBR, the sports leader and official home of the Giants and 49ers, to a wider audience of sports listeners in the Bay Area," said Doug Harvill, Vice President / Market Manager , Cumulus San Francisco.

Harvill spent little time praising KFOG, simply saying, "It's never easy to say goodbye to a station. We would like to thank the staff, listeners and advertisers who made KFOG the legendary and expensive station in San Francisco. had the opportunity to enjoy. "

On the one hand, the decision to abandon KFOG should not be surprising. Under Cumulus, which acquired KFOG in 2005, the station had been struggling for years and had suffered from poor ratings for a long time. Blogger Rich Lieberman, a blogger in the Bay Area, said, "It only helps staff rotation, format rearrangements, incompetent programming decisions, and the loss of key players in management's incompetence accelerated KFOG's disappearance.

In what's called the "March Massacre" of 2016, Cumulus fired most of his DJs as part of what he called an "evolution."

For many local Loyalists known as "Fogheads", it was once the rock station and popular record labels like Dave Morey, Kim Wonderley, Bonnie Simmons, Wes "Scoop" Niskers, Dred Scott and Rosalie. Howarth, with fan favorite shows such as "Ten at 10" and "Acoustic Sunrise".

On his Facebook page, Scott said the disappearance of KFOG was "the least surprising news of the day." But he added: "As a person who has completed two tours of duty (at 18 years apart!), I will never forget the excitement of going to North Beach to go out. before my first shift on the big San Francisco radio. Sad."

The station was named KBAY-FM in 1960 and was operated by Kaiser Broadcasting in an easy-to-listen format. The call sign went to KFOG four years later and in 1982, the easy-listening music was replaced by a mix of album-oriented rock and classic rock. Along the way, he has earned a reputation for pushing back mass groups.

The pre-alt version of KFOG launched in the 1980s was named to the Bay Area Radio Hall of Fame earlier this year.

Regarding the KNBR extension, Cumulus said it would offer listeners "a more powerful signal and a wider broadcast range for the station's main sports programming".

It offers KNBR an additional outlet for conflict resolution when the 49ers play along with the Giants. It also gives KNBR an FM outlet capable of competing with its main competitor, 95.7 The Game, who has long touted its audio quality as an advantage over KNBR.

Cumulus' latest initiative follows several major changes at KNBR, which recently added Greg Papa to its lineup and separated from Gary Radnich and Bob Fitzgerald, while reorganizing its lunchtime and lunchtime programming. conduct.

KFOG fans have naturally expressed their frustration on social networks:

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