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Disney CEO Bob Iger has stepped down from Apple's board of directors in anticipation of the fierce competition in November when the two companies launch their independent streaming services. According to a document submitted by Apple to the Securities and Exchange Commission on Friday, he resigned on September 10, which coincided with the company's annual iPhone celebration, which also revealed important details about its Apple TV + service.
"I have the utmost respect for Tim Cook, his team at Apple and for my colleagues on the board," Iger said in a statement to Hollywood Reporter. "Apple is one of the most admired companies in the world, known for the quality and integrity of its products and people, and I am always grateful to have served on the company's board of directors."
Earlier this week, Apple announced that its dedicated streaming service will be deployed at a price of $ 5 per month starting November 1, just 11 days before the launch of Disney +. Although this price makes Apple + one of the cheapest in the market (Disney +, for example, from $ 6.99 / month), its limited range of openness, combined with rumors that the lack of content it will propose is a pure snoozefest, does not say if the tech company will hold against the giant Disney companies.
Anyway, Apple's statement this week officially put the technology company in direct competition with Disney, forcing Iger to move away to avoid a potential conflict of interest. A similar incident occurred in 2009 when Google's president, Eric Schmidt, distanced himself from Apple when it became apparent that Android would run from front with his iPhone.
In a statement Friday at multiple outlets, Apple described Iger as a "copy" and a "model for a whole generation of business leaders."
"While we will miss his contributions as a board member, we respect his decision and we expect our relationship with Bob and Disney to continue in the future."
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