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The Epic Games Store has released a slew of statistics to show how its game storefront has grown in 2020 compared to 2019, its launch year. He announced that there are now more than 160 million PC accounts, up from 108 million registered users in 2019. The number of monthly active users almost doubled from 32 million in December 2019 to 56 million on last month. Epic also saw its daily active user count jump to 31.3 million, which the company claims was a 192% increase. Its maximum concurrent player count reached 13 million in 2020, almost doubling its peak of 7 million in 2019.
Not surprisingly, giving away free games every week is a great way to keep people coming back to your storefront. (It also helps when your store is the only supplier of Fortnite on PC.) There were 103 free games last year, and gamers have claimed over 749 million copies. And good news: Epic is committed to continuing this popular tradition of distributing titles in 2021.
All this to say that the Epic Games Store is growing. Gamers spent $ 700 million on the PC game store in 2020, of which $ 265 million was the actual amount gamers spent on third-party games not manufactured by Epic (excluding the value of coupons and promotions used on these games, as well as the value of these developers’ own Epic funding).
Going forward, Epic says it’s working to make it easier for developers to publish games to the Epic Games Store. For everyone, he says he’s working on community-driven features, including an overhaul of his social components, player profiles, and updates to his accomplishments and wishlist features. Maybe he will expand his efforts to host more than just games.
Barring a totally unpredictable change in the tide over the next 10 years, Steam will always have a larger number than the Epic Games Store. But its strong performance in 2020 proves there is room in the industry for another competitor to continue to grow. And that seems to confirm that Epic’s strategy differs from Valve’s (making deals for exclusive timed games, paying developers more per game purchase) still resonates with developers and publishers.
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