It's easy to see why Fortnite grow so fast, and not just because it's free. Besides its presence in the cultural mind (you know it's the mainstream when The Big Bang Theory, Saturday Night Live and World Cup players refer to it), it is simply available on many other devices that in early 2018. Between the wider iOS version available in April, the arrival of the version Switch in June and the gradual extension of the beta version of Android month, it would be almost difficult to find a place where you can not play a trick or two.
For Epic, the question is not just whether it can continue to expand its user base, but whether it can sustain that interest when growth slows. That's trying, at least. There has been a steady stream of time-limited modes to spice up the game, and the company has invested $ 100 million in sports tournaments. The developers know that they can not afford to rest on their laurels and they are willing to spend a lot of money if it prevents people from coming back.