Pusey (70): a new commercial area for the Haute-Saône



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A new commercial area will open in Pusey near Vesoul
Reportage Frédéric Buridant, Jean-Stéphane Maurice.
With
René Regaudie
Mayor of Pusey
Olivier Sirot
Director of Sopic North
Damien Craimet
President of the traders badociation
"Space of the Motte"

A fight that will have lasted 10 years

The mayor of Pusey had already developed in his commune in 1988, a first area "Oasis". It will take 10 years to complete this new project.

The reason for this delay, legal action to ensure that this new area is never land. So at the laying of this first stone, Tuesday morning, Rene Regaudie recalled the progress and pride of this outcome.

René Regaudie: the mayor of Pusey / © Jean-Stéphane Maurice
René Regaudie: the mayor of Pusey / © Jean-Stéphane Maurice

A substantial investment

It is the company "Sopic Nord" specializing in commercial development that will invest 25 million euros on this new Pusey site.
With a total sales area of ​​15,000 m2, this new area will be the first "new generation" commercial park in Haute-Saône.

© Jean-Stéphane Maurice / France3 Franche-Comté
© Jean-Stéphane Maurice / France3 Franche-Comté

New national brands set up in Haute-Saône

This is a first in the department, a sports shop "Decathlon" will settle on this new area, but not only. Other brands are expected such as Intersport, Chaussea, Hall, GIFI, CCV, Besson, Maxi Zoo or Vib's.

The arrival of these 13 banners will complete the offer already on the Pusey site. In total, the commercial area will count about fifty businesses. Shops and therefore employment, we are talking about sixty direct jobs.

New signs in Pusey / © Frédéric Buridant
New signs in Pusey / © Frédéric Buridant

Curb out-of-department purchases by offering new offers

"It is estimated at 63 million euros the amount of the commercial escape to Besançon (source: AID Observatoire-November 2013) .There is therefore a real need to see the establishment of new retailers in this territory.This will contribute actively its dynamism "explains Pierre Quinonero, director of the agency East of Sopic Nord.

Pierre Quinonero Managing Director Est Sopic Nord / © Jean-Stéphane Maurice
Pierre Quinonero Managing Director Est Sopic Nord / © Jean-Stéphane Maurice

A new area that worries competition

Close neighbor of this new area, Damien Craimet holds a bedding store at the Espace de la Motte, Vesoul side, he is president of the badociation of traders of this zone, about thirty stores. He is worried about the possible duplication between signs, survival for some stores and the disappearance of others. This observation is shared by the president of the Vesoul shop windows, an badociation of shopkeepers in the prefecture, which is also worried about the city center's trade and that of the already existing areas.

Damien Craiment: shopkeeper at the Espace de la Motte in Vesoul worries about this future new area / © Jean-Stéphane Maurice
Damien Craiment: shopkeeper at the Espace de la Motte in Vesoul worries about this future new area / © Jean-Stéphane Maurice

In Pusey, the opening of this first "new generation" commercial park is scheduled for September 2019.

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