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There is now talk of a smartphone gamer at Samsung. Even if this information is only at the rumor stage, the arrival of Fortnite on Android could be a turning point for the future of mobile gaming, make the opportunity too great to be ignored.
Artist's visual Samsung Galaxy smartphone
Unlike the PC video game market, mobile gaming is a market with double-digit growth. In France, this market for mobile video games has increased by + 22% in 2017. With the arrival of large licenses, like PUBG or Fortnite, the mobile video game is taking a new turn. According to Cbadim, we are back in the heyday of the mobile video game.
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Smartphone manufacturers have understood the interest of consumers for this use of the smartphone, initiatives abound:
- Nvidia has marketed many gaming products, including a touch pad
- Razer unveiled his smartphone, the Razer Phone with a screen at 120 Hz
- Xiaomi also announced the Black Shark with a gamer look, with a liquid cooling house and a chip dedicated to the image processing to improve the quality of the rendering of the games
- Asus took advantage of the Computex 2018 to unveil the ROG Phone , with a SoC Snapdragon 845 overclocked
- ZTE tried to take advantage of the trend to unveil the Red Magic, whose only interest is a customizable LED on the back shell
- Honor has devoi The Play, and deployed the GPU Turbo update that significantly improves the graphics performance of the latest products Honor and Huawei
It is therefore not abnormal to come across rumors about a future product from Samsung. According to GSM Arena, Samsung is working on a smartphone dedicated to gamers and equipped with a chip Qualcomm Snapdragon 845 and a screen with a significant refresh rate.
Razer Phone and its screen that displays up 120 Hz refreshing
The mobile game is undoubtedly in the spotlight and a very buoyant sector, like the game of Honor of Kings (Tencent) which brings together some 200 million players per month. There is no need to credit games like PUBG and Fortnite that attract millions of players around the world. The appetite for Android games is real, and there is room for a smartphone that would be the best in this task.
The Asus ROG Phone in its base that cools the smartphone and offers a second display [19659016] What does a mobile player want from his equipment?
What mobile players expect from their equipment is a good screen, an efficient battery and, especially in the case of China, the the largest and most dynamic mobile gaming market, an affordable price. The other essential aspect is sustained performance: having a system that incorporates excellent energy efficiency and sufficient power to allow the smartphone to operate without showing any signs of fatigue. Finally, you need a good amount of storage.
The Xiaomi Black Skark with an accessory to add joysticks
In the absence of a really differentiating component like the solution Tegra Nvidia, the vast majority of manufacturers Android has only one choice: they must choose the latest Qualcomm Snapdragon chip. They are very good CPU – GPU couples, but they are everywhere. Asus has also tried to differentiate itself with a higher clock frequency, the ROG Phone rises up to 3 GHz. With a more advanced cooling system, it is a good solution to guarantee excellent performance.
The manufacturers also choose the AMOLED display of Samsung, which offers significant contrasts but especially a much better lag input than the IPS LCD. There are also some IPS LCD panels that have nothing to envy to AMOLED, at least from a point of view brightness and color rendering.
Are these features a big enough difference to convince consumers to buy a gamer product compared to cheaper alternatives? We have doubts. Samsung will have to differentiate itself from other manufacturers.
How Samsung could differentiate itself?
The South Korean firm has the means to differentiate itself from its competitors from a material point of view. They produce their own display, they have introduced a shatter-resistant flexible AMOLED display and are already producing PC monitors for gamers, they are designing their own SoC (Exynos), and they have invested billions of dollars in many areas of R & D.
But hardware may not be the key to success in this sector. Samsung has the best example already in front of the eyes. The extremely popular Nintendo Switch has an unmistakably successful recipe: great gaming, good ergonomics and thoughtful design
Its features and design have just recreated a home console experience in a context of mobility . Far from embarking on an imaginary war like Asus by overclocking the ROG Phone, Nintendo has chosen to underclock the Switch to ensure smooth and continuous performance. Nintendo focuses on the fundamentals
Samsung could capture the market in the same way, although that does not seem so obvious to imagine today. They have the means to buy creative studios and publishers that could create games exclusive to Samsung devices. It will obviously solve some problems like that of piracy on Android, but there are not the solutions that lack.
Blade Shadow proposes to play games AAA on smartphone
Samsung also has the means to develop a service of cloud gaming. Google has not yet drawn its service, but Nvidia and many other actors (including Shadow) embarked on this battle. It's still impressive to see AAA games running on smartphones.
In any case, the scale and growth of Android and games make the opportunity too big to be ignored by the industry leader.
Read on FrAndroid: Getting started with the Asus ROG Phone: the first truly convincing gaming smartphone
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