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Toys'R'Us: The two main toy stores are in trouble. The Grande Récré could be resumed on Tuesday, July 24, and Toys'R'Us France will ask Wednesday, July 25 its placement in receivership. In France, the big surfaces of the toy are out of breath. The market stagnated at 3.4 billion euros, even slightly down 0.8%.
Consumers have changed their habits. The French are ordering more and more their toys on the Internet. Last year, 26% of sales were made online. A very wide choice accessible from home, and often cheaper rates. According to Olivier Dauvers, a retail specialist, "Internet sites are generally cheaper on comparable products than physical stores, simply because they do not have the same cost structure." Indeed, he says, "here, there is rent, staff .. Obviously, the rent here is much more expensive than if you had only one warehouse, in the periphery" . La Grande Récré's recovery plan provides for refocusing on the Internet. Incidentally, 62 stores are expected to close.
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