Genshin Impact KFC crossover events in China halted due to Covid-19 issues

A weekend crossover event between the very popular Genshin impact and Kentucky Fried Chicken had to be closed at the Shanghai and Hangzhou sites after apparently violating ongoing covid-19 prevention measures in China, ad on Chinese social media site Weibo today.

Genshin impactKFC-themed restaurants across China drew huge crowds overnight as fans lined up for the chance to score special pins with playable characters Diluc and Noelle, who over the last few years. months have crossover in progress.

According to industry analyst Daniel Ahmad, customers we asked to shout, “Meet in another world, enjoy delicious food!” at employees to get a pin with their meal.

While some may view its strict lockdown tactics as dominant, China has largely contained the pandemic within its borders after the global outbreak began in the city of Wuhan a year ago. Life has generally returned to normal, at least compared to the United States.

It’s unclear what specific mandate or directive these KFC rallies violated, but it’s understandable that Chinese authorities are wary of allowing massive crowds to congregate for hours.

Genshin impact miHoYo developer recently mentionned that he plans to bring the exclusive in-game items currently on offer as part of this KFC crossover – which include a red and white glider skin and special recipes – to players around the world at some point in the future. The brooches that caused this nighttime rush to physical sites will likely remain exclusive to China.