Phillip Schofield and Holly Willoughby's "Bitter Off-Screen Rivalry" on display

The brooding "tensions" between Phillip Schofield and Holly Willoughby were fueled by a break on a magazine cover.

This Morning's presenters have often been praised for their on-screen chemistry and for the fact that they seem to be best friends both off camera and on camera.

It has been reported that behind the scenes, it may not be smooth and light after all and that there is a shuddering tension between Holly and Phil.

The Sun on Sunday announced that a magazine cover had brought to light the "fierce rivalry" after Holly was portrayed more positively against a "grumpy" Phil.

The king and queen of the daytime television were featured but it got a bit sticky after a crown was photographed on Holly and we see Phil look puzzled and distinctly "grumpy".

There was a small professional rivalry between the two men after Holly successfully stepped in for Ant McPartlin on I & # 39; A Celebrity, which allowed ITV television to set viewing records.

The magazine in April left Phil so livid that the publication was forced to apologize to his management for the perception of the cover.

The tension that was brewing between the presenters would have been almost overwhelmed as they both organized an event at This Morning Live at the Birmingham NEC on May 16th.

A source told the Sun Sunday that it was a "euphemism" that there had been "a little tension".

They revealed that the cover of the magazine "was part of their contractual obligations vis-à-vis the press with ITV", and Phil made it "provided that their billing is equal".

The interview was supposed to be about their success and their popularity as a presenter duo, but Phillip was "angry that Holly had a colorful pencil crown in the airbrush while he was without crown and that he saw himself grumpy looking in his shadow ".

After Phillip complained about the cover, Holly would have been upset by the addition of the crown, but that did not stop the 57-year-old presenter from complaining about it during his live broadcast .

The source said Phillip felt that the crown was displeasing to him because he had "stuck his head on the line for Holly and entrusted him with the job in This Morning".

We always say that the couple is the best of friends but has "its ups and downs".

In spite of all this, they will continue to "put their friendship first" and the source said "in the long run, nothing will oppose this".

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