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Cars
Published on July 13, 2019 |
by Zachary Shahan
July 13, 2019 by Zachary Shahan
We mainly cover the electric vehicle market here on CleanTechnica. However, the context is important, which sometimes implies to be interested in the automobile market as a whole. As a result, I collect monthly US auto sales data from almost every automaker and look at their sales trends. I've also broken down the sales data of cars / sedans for these automakers since the only consumer electric vehicle currently on the market is a car (the Tesla Model 3).
At the beginning of each quarter, I receive more data than in previous months, as Ford and GM now publish only quarterly sales data. With quarterly data, I use a simple 3-by-3 method to estimate the last month of sales for the quarter. Note that the number of companies badyzed in this report is greater than in the last two months.
Jaguar does not report sales by model. Jaguar is therefore excluded from this badysis. However, according to a press release from the company, its overall sales decreased by 10% in June 2019 compared to June 2018 and down 12% for the last 12 months. Tesla does not divide sales in the US and only publishes quarterly data; they are not included here. However, I will be releasing reports on Tesla sales in the coming weeks as I gather more global data and make estimates that I think are quite solid. If you missed the previous news, note however that Tesla's global sales increased significantly in the second quarter of 2019 compared to the second quarter of 2018, and most if not most of these sales were made in the United States. Sales from January to June were also much higher than January to June of the previous year.
As indicated in the title, most car brands saw their sales decline in the first half of 2019. In order of volume loss, the following car brands saw their sales decrease in January – June 2019 compared to January – June 2018: Nissan, Jeep, Toyota, Ford, Chrysler, Dodge, Chevrolet, Honda, Mercedes, Infiniti, Audi, Mini, Alfa Romeo, Fiat, Buick and Cadillac.
In addition to Tesla, 11 brands saw their sales increase overall. In order of total volume increase, they were the following brands: Ram, Subaru, Volkswagen, Kia, Hyundai, BMW, Genesis, Volvo, Acura, Lexus and Lincoln.
In net, not counting Tesla and Jaguar, US auto sales declined by 161,810 in the United States. It's probably more vehicles than Tesla has sold in the United States this year, but the gap is narrowing considerably if you work in an estimate for Tesla.
Here is a detailed overview of June and January-June sales changes (compared to 2018) for 27 automotive brands:
Table created by Zach Shahan for CleanTechnica. Data from car manufacturers. The June estimates for the GM and Ford Motor Company brands are based on quarterly data.
As it is now obvious, the market for cars and gasoline cars is particularly affected. It seems to be struck by two trends: the shift to larger vehicles (crossovers and SUVs) and the rapid growth of Tesla and its appeal to the consumer.
Almost all brands saw their car sales decline from January to June in the United States. Only Genesis and Volkswagen have been spared. Here is a table of 25 brands:
Table created by Zach Shahan for CleanTechnica. Data from car manufacturers. The June estimates for the GM and Ford Motor Company brands are based on quarterly data.
As you can see in the table, there has been a decline of nearly 300,000 car sales in the United States in 2019.
Overview and future implications?
Without statistically significant scientific badysis, it is impossible to distinguish many of the causes of effects when examining the evolution of the industry, but it seems obvious that Tesla is taking sales of other brands and brands. that all-terrain vehicles / SUVs take cars / sedans. Beyond that, it's tempting to draw conclusions about specific companies or brands, but take them with a grain of salt.
To my surprise, BMW, Audi and Volvo stand up well. Logic would tell us that they would be particularly affected by Tesla. While they may lose some sales to Tesla, they are also gaining sales in the crossover and SUV market.
The most affected brands are low-end brands such as Nissan, Ford, Honda, Chevrolet and Toyota. It makes sense in his own way. GM and Ford are phasing out major car models, which is hurting their sales. Nissan, Honda and Toyota are renowned for their efficient cars, but their top models are now more efficient (not a word, do not look at it) by the Tesla Model 3. In fact, many consumers have learned that you can get a car much faster, much safer, much more technologically advanced and much colder (a 3 model) for a total cost of ownership similar to the most common cars in the mbad market. It's surprising that so many people continue to buy Honda Accord, Toyota Camrys, Nissan Maximas and even Honda Civics, Toyota Corollas and Nissan Altimas.
On this subject, some thoughts came to my mind. Loss of sales to Toyota and Honda may seem relatively minor at the moment. Given the considerable number of sales these companies make each month, even a loss of tens of thousands of sales means an overall decrease of 2 to 4%. It's easy for Toyota and Honda to come off. They may consider this a trend or a small trend, but nothing disturbing. That's one of the reasons, in my opinion, that giants can run as many risks. Complacency is dangerous. In my opinion, what may seem like a small problem today marks the beginning of a disruptive and disruptive exponential growth in the electric vehicle market. Many early users have purchased a model 3 instead of an Accord, a Camry, a Civic, a Prius, a BMW 3 Series or a new one. 39, a Porsche. They will show this car to many more people, who will suddenly discover the benefits of a good electric car – and Tesla cars in particular. Many of these people will buy an electric vehicle the next time they go shopping. Tesla will find more and more customers and other automakers offering fascinating electric cars (Hyundai, Kia and Volkswagen, for example) will continue to see the market grow while giants complacent (Honda, Toyota and Ford, for example) ) will try to stay in cruise control with their successes of the 1990s. This is not a good idea, in my opinion.
We will see how the market will evolve next year. However, I can drop the extra scans for cars / sedans because it's just a layer of red and a very long computation time.
Once again, I will be publishing additional scans for Tesla and its "market competitors" soon.
Keywords: EV Sales, Tesla, Tesla Model 3, Tesla Model 3, Tesla Model 3, Tesla, US Automotive Industry, US Auto Sales, US Automotive Manufacturers
About the author
Zachary Shahan Zach tries to help the society to help herself (and other species). He spends most of his time here CleanTechnica as director and editor. He is also the president of Important media and the director / founder of Obsession EV and Solar love. Zach is recognized worldwide as an expert in electric vehicles, solar energy and energy storage. He has lectured on clean technologies at conferences in India, the United Arab Emirates, Ukraine, Poland, Germany, the Netherlands, the United States and Canada.
Zach has long-term investments in TSLA, FSLR, SPWR, SEDG and ABB. After years devoted to sun protection and electric vehicles, he simply has confidence in these companies and has the impression that they are good clean tech companies in which to invest. But it does not offer any professional investment advice and can not be held responsible for your loss of money, so do not rush.
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