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Los Angeles-based Ordermark, the restaurant-based online distribution management service founded by the descendant of famed family-owned business Canter's Deli, has raised $ 18 million through a new round of fundraising.
The round was led by Foundry Group based in Boulder. All of Ordermark's previous investors have returned to provide additional capital for the Company's new financing, including: TenOneTen Ventures, Vertical Venture Partners, Mucker Capital, Act One Ventures and Nosara Capital, to lead Series A financing .
"We created Ordermark helping my family's restaurant adapt and thrive in the era of mobile delivery, then realized that as a business we could help other restaurants with the same issues. We are pleased to see that customers at our restaurants across the country are achieving positive results, "said Alex Canter in a statement.
As a fourth-generation restorer, Canter has built the technology on the backs of its own family's charcuterie needs. The company has integrated point-of-sale systems, kitchen display stands and accounting tools, as well as last-mile delivery companies.
As the company grows, it is looking to increase sales among virtual restaurants powered by cloud kitchens and delivery services like Uber Eats, Seamless / Grubhub and others, said the company in a statement.
Although the activity is not profitable, Ordermark now has more than 3,000 restaurants. The company has integrations with more than 50 ordering services.
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