Heinz made ketchup caviar so that Valentine's Day dates can be feasted

Nothing says romance like little round capsules filled with tomato goo. This is probably Heinz's new motto.

Why? Well, for starters, the condiments company celebrates Valentine's Day with a new sophisticated product called Ketchup Caviar, which is essentially what it sounds like.

Think of the ordinary caviar, then remove the delicacy of the fish roe, replace it with balls filled with ketchup and you get the ketchup caviar. It's okay? Well, good.

On Thursday, the official Twitter account of Heinz Ketchup shared a video of the "limited edition treat for true ketchup lovers", and that's all.

One of my colleagues described them as "ketchup beans", while another nicknamed them "ketchup bubbles". (Both correct, in my opinion.) And the editor of Mashable, the mother of a young child who would probably have a bullet with the ketchup balls, simply called the "ketchup-shaped explosive ball" like his "nightmare". "

While "caviar" is meant to be luxurious, it does not seem to be particularly practical. I mean, how are you supposed to eat french fries with ketchup? Use two fries as chopsticks and pick up some caviar? It seems bad.

The ketchup lil pearls were created in order to help ketchup-loving couples to experience an "exquisite Valentine's experience," according to the video. But it turns out that caviar is not available for sale.

Instead, 150 jars of Heinz Ketchup ketchup will be sent free to a selected group of Twitter users.

If you're interested in earning one, simply reply to a tweet from @HeinzKetchup_US by sharing your thoughts on the latest recipe using the hashtags #HeinzKetchupCaviar and #sweeps.

The opportunity to win is only available from January 24 to 28. So, if you are in the mood to eat sophisticated ketchup, you'd better send your tweet.

Do not forget to check Heinz 'full list of rules and promotional instructions here, and uh, good luck, to impress all of your Valentine's meal dates.