[ad_1]
Koenigsegg wants to grow. Soon, it will unveil a brand new – like new – supercar that will be located below the company's traditional ultra-exotic offerings in order to attract a new branch of customers.
We are not talking about the successor of the Agera RS, because it is Koenigsegg 'appropriate', nor any other variant of it or the Regera. This is a supercar whose price is estimated at around 1 million euros, which will allow Christian von Koenigsegg to significantly increase the sales volume of the company, which is currently 20 cars a year to hundreds.
"We are looking to expand our offering because, by and large, our brand has far exceeded our production volumes," he told TopGear.com. "We have several years of delivery time for the super exclusive hypercars we build today.
"But we think that if we made a super-exclusive supercar that was built to order at a slightly lower price (that is, the one million euro mark), we could get volumes up to hundreds. " have signed a joint venture with Koenigsegg to help achieve this goal. NEVS specializes in green technologies, which brings us to the way this new supercar will be powered.
"Our ambition is for this car to be totally CO2 neutral," Christian told TG. How? Koenigsegg's "Freevalve" combustion engine technology combined with electrification. So it will be a hybrid supercar using the technology that the company has been working on for two years.
"Thanks to Freevalve technology, we can actually start the car cold with pure alcohol, down to -30 degrees Celsius. It is therefore not necessary to resort to a mixture of fossil fuels. The idea is to prove to the world that even a combustion engine can be totally CO2 neutral, "he adds.
This is a theme that Christian has already expressed: pulling all the latest efficiency from the internal combustion engine; put it "through the wall".
Why? "If you imagine that today's Tesla produces about half of all battery cells in the world, that's enough for about 300,000 cars. Then you hear that Volkswagen goes all-electric, BMW too, and that they are millions of cars. It's pretty easy to realize that there will be a shortage of cells very quickly.
"I think having a smaller battery and combining it with a CO2-neutral combustion engine is a very attractive, exciting, lightweight and sporty solution for a sports car," he adds.
Christian badures us that this new supercar will look "very obviously" to a Koenigsegg, "but at the same time, a slightly different format from what we do with hypercars". There will therefore be no cannibalization of Koenigsegg's traditional offers to several euros of the replacement of Agera RS and Regera. "It's a different volume, a different car segment, where we see a gap that exists in the market." It would not explain exactly what this gap is – "it would give too much", but it does not matter, it will be "an extremely sporty car".
A new and affordable Koenigsegg supercar, handcrafted and utilizing the next-generation technology of combustion engines and electrification, which is part of a new segment. The one that looks like a Koenigsegg. Roll on 2020.
On the photo: the hybrid Koenigsegg Regera
Source link