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PepsiCo, one of the world's most sought-after brands, has got the endorsement of big names such as Steve Carell, Cardi B, Beyoncé and Madonna. It's also sponsoring the half-time Super Bowl show for this year's big game on February 3rd.
CNBC: PepsiCo Shares as of February 2, 2019
Other investors believe that concerns over more difficult years could make the company a good buy. Jim Cramer, host of "Mad Money," said in early January that investors should opt for stocks like Coca-Cola and Pepsi-Co, which could behave well even in the event of a potential recession or a stock market crash.
"You buy stocks of companies that hold up well in times of recession – even if I do not think we're going into a company – that are also backed by lower gross costs," Cramer said. He specifically pointed to the two companies CocaCola and PepsiCo: "These are the security stocks – it's worth being detained."
If you want to invest for the first time, experienced investors such as Buffett and Mark Cuban suggest you start with index funds, which hold all the stock of an index, offer low turnover rates, matching fees and tax accounts. They also fluctuate with the market to eliminate the risk of choosing individual stocks.
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