Graphic Business launches a quiz for business schools



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    Dr. Mohammed Ibrahim Awal (left) shaking hands with Mr. Ato Afful during the launch of the Tertiary Sector Competition in Accra. Image: SAMUEL TEI ADANO

Dr. Mohammed Ibrahim Awal (left) shaking hands with Mr. Ato Afful during the launch of the Tertiary Sector Competition in Accra. Image: SAMUEL TEI ADANO

The government will begin implementation of the second phase of the Student Entrepreneurship Initiative (SEI) in April this year.

As part of this initiative, high school students wishing to start their own business will receive financial and practical support to realize their dreams.


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Business Development Minister Ibrahim Mohammed Awal, who announced this at the launch of the Tertiary Business Sense Challenge (TBSC), an inter-tertiary business school questionnaire, said the government was determined to create an entrepreneurial ecosystem the spirit of young people to venture into self-built businesses.

The TBSC, which is a partnership between Graphic Business and the Ministry of Enterprise Development, seeks to develop the entrepreneurial instinct of university students.

"That's why we created UTE last year. We have reached 10,000 of them and this year we want to introduce UTE in higher education institutions and in April we will launch the UTE Tertiary, "said Dr. Awal.

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Highlighting the importance of developing the business spirit of young people, he said: "Ghanaians are very intelligent, but what we lack is the ecosystem that encourages young people to start their own business. "

The competition

Fourteen higher education institutions grouped into groups of two will compete in the next 13 weeks to win the ultimate prize.

The institutions are the Ghana Institute of Management and Public Administration (GIMPA), the University of Accra Professional Studies (UPSA), the University of Ghana, the University of Cape Coast (UCC) and Ghana Technology. University College (GTUC).

The others are the University of Education, Winneba, Regent University College, Radford University College, the African University College of Communications (AUCC), Dominion University College, the Kwame Nkrumah University of Science and


Technology (KNUST), University for Development Studies, Methodist University College, and Wisconsin University College.

The competing schools will be interviewed on business-related topics and issues in the Graphic Business Journal.

Collaboration

Mr. Awal explained that CSEC was aligning with the government's program of instilling young people's entrepreneurship to help them become business champions in the future.

"In 2017, the government allocated $ 10 million to support youth entrepreneurship, and this amount is increased to $ 100 million. Over the next four years, we will spend $ 100 million to support youth-led businesses, "he said.

Participate in the competition

Mr. Awal encouraged young people to be interested in competitions such as the TBSC, the government being ready to help those who are ready to make big dreams by venturing into their own businesses.

"Only last year, we helped 1,300 people with funding between 10,000 and 100,000 GH ¢. This year, we intend to carry out 3,000 startups and the expansion. We encourage young people to dream big, "he said.

GCGL Commitment

Graphic Communications Group Ltd. General Manager, Mr. Ato Afful, who also spoke at the launch of the contest, said the TBSC was one of the off-page experiences created by the company to ensure the full involvement of the graphic company with its public. .

"It's to make sure we connect with our audience members in terms of students and faculty so that our first-rate business institutions represented have access to relevant forms of content. So we are not talking only in theory, but in context and with relevance to the commercial ambitions of this country, "he said.

Mr. Afful pointed out that, with Graphic Business's desire to serve the business community by creating the right content, the newspaper had attracted a large number of fans who relied on its content to make business decisions.

"Because of our rich heritage, we are rightly attracting a large audience," he said.

Developing minds

Explaining the purpose of the contest, Mr. Afful stated that the objective of the business challenge was to develop the spirit of enterprise and badured the gathering that the contest was going to take place each year.

"As a brand and as a business, we want to deepen the engagement and focus of our readers, becoming more agile at a time when technology is upsetting the landscape of traditional printing. As you know, we went beyond with the graphical and online application. element also, "he noted.

Mr. Afful also noted that the GCGL is developing collaborative partnerships with key business stakeholders to ensure the sustainability of its core business, in addition to creating content for sale.

"We develop very collaborative partnerships where we not only develop content, but we also want to develop our work side. That's why we're embarking on projects like this.

"The graphics industry has therefore brought all these elements together to ensure the creation of experiences that allow us to connect beyond print and online," he said.

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