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Expect Google to hire many more vendors for its cloud computing device against competitors such as Amazon Web Services and Microsoft's Azure.
That's what Google's new director of cloud computing, Thomas Kurian, said on Tuesday at the Goldman Sachs Internet and Technology Conference in San Francisco. The event marked the first public appearance of Kurian at a major conference since the replacement of Diane Greene, former leader of the cloud, at Google, which announced last November that she would leave after three years.
Kurian, who previously worked for the Oracle database giant for more than 20 years, is very much committed to praising Google's technical prowess and cloud computing features that he believes distinguish its business products from the big competitors.
Despite Google's technical difficulties in research, many technology badysts and companies consider that Google's main challenge in creating a large company is its lack of know-how and experience in selling technology. business. The hiring of Greene by the search giant, co-founder of the VMware data center software company, was a turning point for the company, which is making the most of its online advertising.
Although it has invested heavily in cloud products, Google companies remain well behind AWS and Microsoft, and sometimes behind IBM, according to the research firm that ranks companies.
As the new cloud manager at Google, Kurian is trying to change the perception that Google does not understand how to sell to business customers.
A member of the audience told Kurian that for the past two years, Google has said it is focused on building a formidable sales and support staff, but that people "have not seen any signs of change in market structure ".
Kurian said Google has quadrupled its spending on sales and support staff over the last three years, although it has not cited a specific figure. He added that the rapid development of a sales force would be a challenge for any business. However, when he talks to customers, "they have the feeling that we have come a long way".
That said, Kurian intends to develop the sales force of Google Cloud, but has not specified specific goals in terms of recruitment or cost.
"The technology is much harder to build than a sales organization," Kurian said.
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He also said that Google needed a sales staff that customers could contact when they were having problems with their IT infrastructure. It would be unfair and contrary to Google's motto to organize global news if it said to its customers, "We will not give you any."
"In order to serve big business, it is important that these organizations have someone to talk to," he said.
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