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Many domestic beverage producers as well as some international brands have been rewarded
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The third edition of the Ghana Beverage Awards, which has just ended, has seen the efforts of many indigenous beverage producers as well as some international brands rewarded.
The event at the Kempinski Gold Coast City hotel Accra brought together many key players in the beverage industry.
During the night, awards were given to producers of different categories of beverages who excelled in their various fields.
Speaking at the launch, Robert Ahomka-Lindsay, Deputy Minister of Foreign Trade, spoke of his enthusiasm at an event aimed at celebrating Ghanaian beverages and their manufacturers.
"It is comforting to see that we are still in step with our Ghanaian heritage and we show it by consuming our own drinks and celebrating its manufacturers.
"By consuming products made in Ghana, we do not only share our identity and heritage as Ghanaians but also support the growth of our economy too, "he said.
He added that government is ready to provide the necessary subsidies for the growth of the sector.
Ahomka-Lindsay said the government, a district and a factory, recognize that the beverage industry is an important part of this process of industrialization.
This year's awards have encouraged public participation by giving them the opportunity to name their favorite drinks.
The public also participated in determining the winner of the most coveted "Product Category of the Year" by voting via various platforms.
The prize categories include Beer of the Year, Spirit of the Year, Year Bitters, Year Water, Fruit Juice of the Year, Soft Drink of Year year, Energy drink of the year, CSR of the company of drink of the year, manufacturer of the year and product of the year.
The new categories added are: international wine of the year, international spirit of the year, international beer of the year and new year drink.
Chris Addo-Sarkodie, Brand Manager at Kasapreko Company Limited, thanked the staff for their hard work, which allowed Storm Energy Drink to win the prestigious "Product of the Year" award.
"Our sincerest thanks also go to the organizers of this event for the recognition of our industry and of course to our brand ambbadador, Shatta Wale, for her strong support of Storm Energy Drink.
"To the entire Ghanaian public, we can only thank you enough for your support. Thank you very much for voting and enjoying our group, "he said.
Commenting on the event, Ernest Boateng, CEO of Global Media Alliance, also expressed his appreciation for the participation of the public and beverage companies before the event.
He added that the Ghana Beverages Awards envisioned a future where lesser-known locally produced beverages would gain the necessary recognition both locally and internationally.
Mr. Boateng praised the companies for their innovation through packaging, branding and adherence to established standard practices for regulating the beverage industry.
Ghana Beverages Award 2018 was organized by the Global Media Alliance in collaboration with the Consumer Protection Agency, the Ghana Food and Beverage Association, the Ghana Tourism Authority, the National Association of Bar Operators and the Institute for Food Research (CSIR).
List of winners
New beverage of the year – Kpoo Keke
Juice of the year – Blue sky
CSD Water of the Year – Coca Cola
International Spirit of the Year – Jameson
Beer of the year – Guinness
Bitters of the year – Alomo Bitters
Liquor of the year – Kpoo Keke
Spirit of the year – Castle Bridge
Ciders / RTD of the year-Orijin Beer
Energy drink of the year – Storm Energy
Cocoa / Chocolate / Dairy product of the year – Vitamilk
Water of the year – BelAqua
CSR Company of the Year – Twellium Industries
International Beer of the Year – Heineken
Manufacturing Company of the Year – Kasapreko Company Limited
Product of the Year – Storm Energy Drink
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