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Carl's Jr. has scheduled a treat for CBD fans on April 20th.
The fast food chain plans to test a CBD burger exclusively in its Denver, Colorado, 4/20 store. Nicknamed the "Rocky Mountain High: Cheese Burger Delight", the sandwich will feature two beef patties, Sante Fe sauce infused with hemp-based CBD oil, pickled jalapenos, pepper cheese and crispy fries. According to a press release.
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"The new Rocky Mountain High: CheeseBurger Delight is part of our fundamental strategy: to be the first to offer bold and unexpected dishes at the forefront of restaurant trends in a fast-food menu," said Patty Trevino, Vice President Carl's main marketing brand. "From our early introduction to herbal options to integrating the rare pleasure of truffles into our menu with the new Angus Burger bacon truffle, our customers are now waiting for an innovative and unique menu offering. We are delighted to be the first service restaurant to test CBD infused options. "
Carl's Jr. is the first large fast food chain to test a meal infused with CBD. The CBD hamburger will sell for $ 4.20 while stocks last. Marijuana is legal in Colorado.
A legal compound derived from hemp, cannabidiol or CBD has no psychoactive effect and has gained popularity in recent years due to its supposed health benefits. As more and more companies and retailers consider entering the CBD market, the US Food and Drug Administration is considering further regulation of the substance.
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Trevino told Business Insider that Carl's Jr. would consider a further test for the CBD burger if sales promotion in Denver went well.
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