Gee, I wonder why Imax predicts that 2019 will be its strongest year ever? – BGR

The same day as Avengers: End of the game In the United States, Imax announced Friday on Wall Street that Marvel's latest title – which has been shot with Imax cameras – will help the big-screen theater troupe make an impressive prediction.

In 2019, the company estimates that, along with the achievement of its latest quarterly results, it will be the best box office imax year ever, in part due to record demand from the public for End of Game.

"With a long range of tent movies in the front, as the highly anticipated Avengers: Endgame, which opens this weekend, we plan to achieve our best year at the box office in 2019, "said Richard Gelfond, CEO of Imax, in a statement accompanying the results.

Among the other Imax news we learned today, the company also plans to integrate more next-generation laser projection systems into its global network of movie theaters, in addition to modernizing the seats. from some of them. according to The Hollywood ReporterImax's strong performance is also linked to a closer relationship with Hollywood, with Gelfond stating that director John Favreau used Imax's expanded image format for several major scenes in the upcoming live action movie. Lion King movie. "It's going to look better and different in Imax," Gelfond told the magazine.

Among other Imax results for the quarter, the company has just delivered its second-fastest-ever boxing quarter in China, up 19% to $ 106 million. Speaking of China, Avengers: End of the game generated over $ 21 million at the box office for Imax during the first two days of the film.

Inside the country, Imax pre-sales for End of Game $ 21 million this weekend, an increase of 70% over Avengers: war in the infinite.

Looking at the range of Imax 2020 versions, THR note that director Patty Jenkins uses the exhibitor's cameras to shoot him. Wonder Woman 1984 after. Imax cameras are also used for the next addition to the James Bond franchise, Bond 25, as well as Christopher Nolan's upcoming film, scheduled for July 2020.

Image Source: Marvel Studios