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Abu Dhabi Media (ADM) has signed an agreement with the Chinese search engine Sogou to develop AI-based information anchors, a digital version of a regular anchor, in Arabic and in Arabic. English for his channels.
The agreement was signed by Ali Bin Tamim, general manager of ADM, and Wang Yanfeng, general manager of the Sogou voice interaction technology center, in the presence of Omar Sultan Al Olama , Minister of Artificial Intelligence of the United Arab Emirates.
Yanfeng said TechRadar Middle EastThis is the first time that Sogou's news anchoring technology in AI is being used by an international media outlet outside of China. The Xinhua State News Agency has an information presenter to report 365 days a year and 24 hours a day, in collaboration with Sogou in Chinese language.
Sogou will develop the English language for ADM within a year and the Arabic language thereafter. The anchor will be customized to look like a person from the area.
"The realistic anchor is designed to simulate real face movements, voice and gestures of broadcasters through an automatic learning in audio and video synthesis in real time. Sogou's technology not only provides solutions to traditional media, but also facilitates more natural interactions between humans and machines, "he said.
Ali Bin Tamim, managing director of Abu Dhabi Media, said in a statement that the AI news anchor was following the company's efforts to develop all of its brands according to strategic plans aimed at achieving a leap forward in providing multimedia content via digital, television, print and audio.
ADM aims to create more quality content for the Arab world
Al Olama said that the use of artificial intelligence and technological tools in the media sector would lead to a qualitative leap in the media landscape of the UAE and the wider region.
"The use of these advanced solutions will benefit the sector by enriching media content, supporting media research and providing young professionals with new opportunities to create new skills for future media." The deployment of this state-of-the-art technology offers us the opportunity to further define the future of the sector in a way that benefits all members of society. "
Yanfeng said the company was receiving numerous inquiries from around the world for its AI-based technology and that she hoped to sign more agreements this year.
"The technology can also be used by teachers, doctors and lawyers. Our next step is to launch an AI-based lawyer in China next month, "he said.
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