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Over the past few months, it has been proven that for the first time in its history, Apple released its own credit card. Of course, the card does not come from the same Apple, but from a banking partner (Goldman Sachs), but it seems that he has a credit card directly from Cupertino. The marketing strategist chose the term "Apple Card", but uses the spelling "Card".
features
In conjunction with the wallet, the credit card features of Apple that other banks had only in connection with their own application. For example, you can create the map directly on the iPhone in the Wallet application, and then use it in all other applications. Of course, the card operates internationally, wherever Apple Pay is available. If you want to keep an eye on your expenses, you will find a summary by category or on a map.
Like almost all credit card providers, Apple also wondered what bonus system should be available to customers. The choice fell on direct discounts of 2% with each payment. Apple has opted for a normal points system, but for the "Daily Cash", which is actually paid daily. This can be used with Apple Pay Cash – or to reduce the monthly bill. If you buy directly from Apple, the discount is even 3%.
Apple also took the privacy of the Apple card seriously and pointed out that she did not have access to the buying behavior of her customers. In addition, the credit card number is not transferred, but replaced by a code used once and recreated each time.
Like a real map
In addition, a real money card should have it – no number, expiration date, security number or signature. With the titanium card manufactured, Apple wants to make sure that the customer's data remains secret. However, when using this physical card, the refund amount is only 1%.
Fees: None
Completely surprising: the Apple card is available for free, there is no monthly or annual contribution. If one decides to pay in installments, the interest rates are well below the market norm, as it was called at the presentation.
availability
It should not be surprising that Apple's credit card is not available at the international level. Originally, the country of origin of Apple only starts if Apple does not provide any information on the extension. It will take a long time before European customers can pay with an Apple card.
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