Beyond Meat's stock exceeds profits by 12%

Shares of Beyond Meat jumped 12% Monday afternoon, reaching their all-time high, thanks to investor optimism and profits.

In early May, the plant-based meat manufacturer set its initial public offering at $ 25 per share. Since then, the company's shares have increased by about 693%, giving it a market value of about $ 12.0 billion. It peaked at $ 201.88 on June 18th.

On Friday night, Barron & # 39; s presented an option strategy aimed at investors seeking to profit from the volatility of Beyond's stock when publishing its earnings. The options give purchasers the right to buy or sell Beyond stock at an agreed price and date.

Beyond will release its second quarter results next Monday. Analysts surveyed by Refinitiv expect the plantmeat maker to report a loss of 8 cents a share and a $ 52.7 million business figure.

Short sellers were also interested in Beyond's series of successes. An investor who wants to sell short a share borrows shares then sells them, betting that the price will fall when the borrowed shares have to be returned. The last time Beyond announced earnings, its shares climbed up to 23% in prolonged trading and short sellers lost a lot on their bets.

The meat imitation market has developed, with more and more consumers seeking to reduce their meat consumption. Eighteen percent of Americans try to eat less meat, according to the NDP group.

In response, the restaurants have added Beyond Meat products and rival Impossible Foods to their menu. After setting up breakfast sandwiches featuring Beyond Sausage, Tim Hortons of Brands International Restaurant has added Burger Beyond to its menu – its first burger to date. Blue Apron adds Beyond products to its meal kits as it struggles to attract loyal subscribers.