BIMA Ghana wins Mobile Insurance Leadership Award for the second time in Ghana | Economic news

BIMA Ghana, the leading provider of mobile insurance and health services, won the prestigious Mobile Insurance Leadership Award for the second time in a row at the second Ghana Insurance Awards. The annual Ghana Insurance Awards recognize the excellence and outstanding performance of the insurance industry in Ghana.

The event was held at the Kempinski Hotel, Gold Coast City Accra on July 26th.

Since BIMA entered the Ghanaian market in 2010, its main mission was to improve
livelihoods of the underserved population by providing affordable and easily accessible services.
insurance and health services. .

In just 2 minutes, customers can sign up for BIMA products using a paperless process and pay from just 2 Ghc per month via their mobile phone, to be covered in case of hospitalization, accident or death .

The success of BIMA in Ghana has been replicated in Latin America, Africa and Asia. Today, the company has 31 million customers with insurance products and more than 2.2 million with its mobile health services.

Damien Gueroult, Country Manager of BIMA Ghana, said:

"We are honored to receive this prestigious award for the second time in a row. It's rewarding to
know that our contributions to improving health awareness and financial resilience
Ghana are recognized.

"With more than 60% of the Ghanaian population not yet insured and the lack of health prevailing
literacy in the country, we feel able to continue our efforts to ensure that
telemedicine accessible and affordable for all Ghanaians through the use of technology, "he said.
added.

Innovative initiatives that have helped BIMA win this award for the second time include the introduction of an all-digital claims process, which allows customers to send their claim documents via Whatsapp and receive payment from their claim via mobile money, all comfortably installed. their house. The digitization of the claims allowed BIMA to pay 45,000 claims worth more than 17 million Ghc.

BIMA was also the first company to provide teledontainer and health services in Ghana, offering clients the ability to phone qualified doctors for themselves and their families without losing their daily income by traveling long distances. distances, waiting for many hours. a doctor and covering the consultation fee.

BIMA's unwavering commitment is to enable Ghanaians across the country to access insurance and health services. BIMA currently provides services to more than 2.2 million Ghanaians and has already settled more than 45,000 claims.