Boris Johnson will unveil the largest advertising campaign since the Second World War to prepare for "not agreeing"



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Boris Johnson will launch the largest advertising campaign since the Second World War to prepare Britain for a Brexit without agreement, with an unprecedented marketing blitz on billboards, radio and television.

On Sunday, the Prime Minister ordered his ministers to prepare for a dead end, by holding daily briefings on progress made in the Cabinet Office's Cobra meeting room, a place normally reserved for coordinating interventions. in case of national emergency.

Part of the preparations involve up to 100 million pounds of advertising spend over the next three months, government sources said.

It appeared that Liz Truss, Secretary for International Trade, this week begin preliminary work …

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