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Apple targets $ 50 billion in services revenue for 2020
Apple is also expanding the number of transit systems that use Apple Pay. He has already added support to TriMet, Portland's public transit system, and has begun to support the mbadive transit system in New York. Later this year, Chicago residents will be able to use the system to cover their fares on their daily commute.
"In the United States, in addition to the successful integration of the Portland transit system in May, we begin the New York Transit deployment and we will launch in Chicago later this year." In China, Apple Pay launched the map As already mentioned, integrating public transit is one of the main drivers for adopting a broader digital portfolio, and we will continue to build on this momentum to help users to leave their wallet at home longer … more instances. "- Tim Cook, CEO, Apple
After Apple 's iPhone shipments worldwide reached 231.22 million units in 2015, the manufacturer decided the following year to focus on its Services unit. It was a good idea because a lot of the revenue from this segment is recurrent, such as the Apple Music Subscriptions and Apple News + (and soon, Apple Arcade). AppleCare, iCloud, the App Store and much more. The company has set a goal of reaching a $ 50 billion business figure in services for 2020, double the amount obtained in 2016. Apple depends on the number of active iPhone units (900 million at the beginning of this year). As a result, the growth of shipments is an advantage, but it is not as important. Based on the company's third quarter financial report, the Services business currently generates $ 46 billion in revenue annually. However, $ 50 billion in gross revenue next year can be achieved if Apple Pay and Apple Music continue to grow and Apple Arcade captivates the imagination of mobile gaming players.
During the quarter, the number of monthly transactions processed by Apple Pay nearly doubled compared to last year
In total, Apple announced a turnover of 53.81 billion dollars in the third quarter, against 53.27 billion dollars. Net profits rose from $ 11.52 billion in the same period last year to $ 10.04 billion. Earnings per share increased from $ 2.34 to $ 2.18 in the 2018 quarter.
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