Entrepreneurs advised to resist fear to fail



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Company News of Wednesday, July 10, 2019

Source: Graphic.com.gh

2019-07-10

Contractors The five-member cohort after induction

The founder of Koko King, Albert Osei, urged entrepreneurs in the country not to be afraid of failure.
He said that a person could not succeed in business while feeding the fear of failure.

"Failure will strengthen your ability to find creative ways to solve problems.

In the last 10 years, at Koko King, we have failed each year in one way or another, "he said.

Mr. Osei spoke at the induction ceremony and graduation ceremony of the Ghana Climate Innovation Center (GCIC).

"Success takes time, so you have to persevere and be patient because you will be frustrated with the system, the family and the financiers.

You need to maintain your mental health and stay focused because your family will want to have short-term results, "he noted.

He advised graduates of the GCIC Business Incubation Program to come up with sustainable business ideas that will stand the test of time.

"As a businessman, you must have the spirit of steel and be crazy.

It will not come on a silver platter, you have to start, fail, start over and fail before you succeed, "he said.

The diplomas

Graduates were "green" entrepreneurs active in the areas of household waste management, climate smart agriculture and energy efficiency.

The group, which is part of a three-person cohort, is expected to champion green initiatives in their areas of specialization and contribute to the country's efforts to adapt to climate change and mitigate its effects.

During the 12-month mentoring period, graduates received practical lessons in entrepreneurship, executive coaching with prominent personalities and business leaders.

The opportunity was used to induct five cohort entrepreneurs who would receive the help needed to validate their business model, develop their management expertise, their marketing skills and develop development strategies for their business.

Effects of climate change

Rukayatu Sanusi, executive director of GCIC, said the effects of climate change not only posed challenges, but also offered many opportunities for farmers.
She stated that the work of the GCIC focused on the link between climate change, private enterprise and sustainable development.

"Our work is at the heart of business activity and is a different principle of innovation. We propose a different approach to business activity and a different premise in innovation. "

She said the circular economy was an emerging commercial strategy that allowed companies to innovate in ways that address resource scarcity and climate risk, in response to pressure from consumers and society to reduce waste and free up this $ 4.5 trillion economic opportunity.

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