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Unbelievable. Despite a seemingly endless wave of ongoing public relations crises on Facebook, the social media giant seems ready to hand over its luggage to two of its much less disturbed affiliates – WhatsApp and Instagram – by naming its names to their companies.
Citing sources close to the case, the information reported Thursday that Facebook was seeking to rename the two applications by renaming them "Instagram from Facebook" and "WhatsApp from Facebook", a format she already uses for her tool Workplace Collaboration. The change of brand will be visible when users will connect to applications and on the displays of the App Store, according to the report, and probably elsewhere. What could go wrong ?!
This decision is the result of Mark Zuckerberg's frustration over the fact that his social media site has not received more evidence for business success, according to Information, which seems to be fair given what we know from the CEO of Facebook. In a statement, Facebook spokeswoman Bertie Thomson told the news that the company wanted to "be clearer about the products and services that are part of Facebook".
This is, of course, an almost comically bad decision on the part of Facebook and I also imagine terrible news for its so-called "application family".
Instagram and WhatsApp – perhaps the first more than the last one – have largely managed to avoid some of the badociative fallout from Facebook's gigantic mountain of bullshit, whether they're related to antitrust investigations, to problems with protection of privacy, security problems or others. gaffe-be-discovered.
Of course, a good percentage of consumers are certainly aware that these applications belong to a company that still has to prove that it can handle even a minimum of its power. But adding such an explicit link between Facebook, Instagram and WhatsApp will certainly not make a gift.
Man, and think that there was a time when influential thinking was like a fatal blow to Instagram.
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