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The Food and Drug Administration and the Federal Trade Commission warn some manufacturers of electronic cigarette juice about how they advertise their ads on social media.
The regulators said four companies had received a warning letter because social media posts on their behalf did not include the necessary warnings about nicotine.
Recently, the way in which e-cigs companies market their products has been the subject of intense scrutiny.
Several health and anti-smoking organizations have asked federal public servants to participate in social media campaigns.
As a result, data from the Centers for Disease Control showed that more than 3.6 million middle and high school students were using electronic cigarettes.
Research has also shown that the number of young users and their use of products are on the rise.
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