From Tim Cook to Yuval Harari: Disrupting Data, Protecting Privacy, Creating Block Chains and Hacking Human Beings



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In a recent Article of timeApple CEO Tim Cook calls for legislation to prevent data breaches and irresponsible collection of user profiles.

"I and others call on the US Congress to enact comprehensive federal privacy legislation – a historic reform package that will protect and empower consumers."

In 2018, Cook defined four principles to guide legislation. The principles presented to a world body of regulators included the right to minimize data, the right to know the data collected, the right to access data and the right to collect and delete personal data .

Nevertheless, he believes that laws alone will not guarantee respect for privacy. He wants tools that can help protect consumers from the underground economy in which data is sold to data brokers without the consent of users.

Cook explains,

"Full and relevant privacy legislation in the federal government should not only aim to give consumers control over their data, it should also highlight the trafficking of actors in your data behind the scenes. Some state laws seek precisely to achieve this goal, but for the moment, no federal standard protects Americans from these practices. "

"That's why we think the Federal Trade Commission should set up a clearinghouse, asking all data brokers to sign up, allowing consumers to track transactions that have bundled and sold their data. 'one place to another, and giving users the power to delete their data. data on demand, freely, easily and online, once and for all. "

In 2018 Cook emphasized the same principles that blockchain developers place on the priority: creating transparent and decentralized systems that allow users to better control their digital identities.

While Cook proposes the creation of a centralized organization to deal with privacy issues on the Internet, blockchain developers are working on decentralized projects to solve many of the same problems.

But the approach is fundamentally different. Cook believes that a new group of people can resolve privacy issues; Blockchain developers rely more on mathematics and machines. They build automated systems that can operate in cryptographically secure environments to monitor and enforce data access agreements and privileges.

Different blockchain technologies, public and private, offer different solutions for various privacy issues.

You can verify Have I been pwned to see if your data has already been violated.

Privileged Internet Browser Brave, for example, is designed to protect consumer data. Brave works closely with the blockchain startup Civic, which uses its verification services to protect the identity of users. Brave reports that he currently has 5.5 million monthly users which avoid intermediaries of data collection.

Projects such as Enigma, Dfinity, Ethereum and Tron are developing scalable blockchain solutions to create a decentralized Internet. The idea is to rethink how data enters and leaves large silos controlled by businesses and governments. By giving users control of their data, not exchange centers, blockchain developers potentially avoid what the author and historian Yuval Harari considers to be the most difficult dilemma of our life.

Said Harari,

"There is a lot of talk about hacking computers, emails and bank accounts, but in reality we are entering the era of human hacking. And I would say that the most important fact that anyone alive today needs to know in the 21st century is that we become piratable animals. That's the most important thing …

"It starts on the surface. And that is what we are seeing already today. First and foremost, businesses and governments collect huge amounts of data about our goals, our online searches, our purchases, and so on. But all this is superficial and external: how I behave in the world.

The big turning, the big change will happen once it begins to penetrate inside, inside your body. Once you can start monitoring and monitoring what's going on in your body, in your brain, you can really hack people. And this – we are very close to it. "

Harari explains that an external system can eventually get to know people better than they know each other.

"He will never know you perfectly. There is nothing perfect in the world. Perfect knowledge does not exist. Amazon or the government will never know you 100%. But it is not necessary. It's enough to know you better than you know yourself. And it's not very difficult because most people do not know each other very well. "

It could take decades before the first human being is potentially hacked. Until then, the focus remains on data security and the elimination of abuse by profit-based business models. While people are trying out different methods to solve a common problem, from creating more centralized bodies or clearing houses to the proliferation of both public and private decentralized block chains, several results could ensue. And there is no sure way to predict the future.

But a question is becoming clearer and more and more critical as engineers and entrepreneurs move forward to advance various technologies. Which one should we trust more – man or machine?

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