General Motors Unveils Crowdsourced Name for New Electric Bike Brand: ARĪV



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General Motor's electric bike, available in 2019.GM

General Motors announced that & nbsp; ARĪV was the name of his new electric bike brand. the ARĪV & nbsp;Meld & nbsp; is & nbsp; a compact electric bike, and the Merge & nbsp; is & nbsp; a folding model. The brand was selected following a worldwide crowdsourcing campaign announced last year.

The two pedal-badisted electric bikes use the exclusive GM technology created at the company's Engineering and Development Center in Oshawa, Ontario. GM has been working on electric bikes since 2015, when GM CEO Mary Barra said press conference that an electric bike concept would be "designed to help people stay mobile in an urban landscape that is increasingly difficult to navigate".

GM's ARĪV merger is down.GM

An Urban Mobility Solutions division was created in Oshawa. & Nbsp; It is historically fit for the Urban Mobility Solutions division to focus on cycling, as some of GM's earliest automotive brands began as bicycle manufacturers in the 1890s. Shortly after its founding in 1908, General Motors absorbed the Rapid Motor Vehicle Company, a precursor of GMC. GMC – or the Grabowsky Motor Company – was founded in 1897 as a bicycle manufacturer. Louis Chevrolet, co-founder of the eponymous company, was a champion cyclist from France, and together with his two brothers created a company that manufactured Frontenac brand bikes. (After a quarrel with GM's founder in 1916, Chevrolet and its brothers created the Frontenac Motor Corporation that manufactured parts for the T. Henry Ford model.)

"The crowdsourcing campaign has allowed us to integrate consumers into the development of our brand," said ARV Director Hannah Parish.

She added, "Combine that with our products and our mix of bike and automotive talents, and the result is a unique brand DNA."

Bicycles are first launched in Germany, Belgium and the Netherlands via the online retailer Bike exchange. & nbsp; The & nbsp; merger sells to & nbsp; € 2,800 & merger & nbsp; at 3 400 €. Availability will be in the spring.

GM's new ARĪVe bike.GM

GM bicycles come with & nbsp;Two-piece aluminum frames with integrated accessories such as headlights and taillights. Both ARĪV bikes & nbsp; & nbsp; connect to & nbsp; a new application & nbsp; ARĪV via Bluetooth. The application provides measures such as speed, distance, battery charge level, engine support level and distance traveled. A GM release says that an additional feature for the app includes a mode that will use an algorithm to help riders arrive sweat-free at destinations.

Mary Barra, President and CEO of General Motors Co. (GM), speaks at a press conference prior to the company's annual meeting of shareholders in Detroit, Michigan, USA, on Tuesday, June 12 2018. Photographer: Jeff Kowalsky / Bloomberg

Most bike brands use engines from companies such as Bosch and Shimano, but ARIV the bikes are & nbsp; equipped with intermediate engines developed by GM.

GM was working with the BionX electric bike engine manufacturer until last year. according to Bicycle retailer, & nbsp; GM paid BionX for the design and engineering of a central engine system and agreed to purchase 8,000 units at an approximate cost of $ 1,000 each. BionX then stated that the & nbsp; units would cost& nbsp; USD 1,400 each, and the fact that the company would need financial badistance – at this point, & nbsp; GM pulled out of the deal and BionX collapsed.

Last year, GM registered two trademarks with the US Patent and Trademark Office in the United States. category of bicycles. These were Merge and Maven Merge, the mobility and car-sharing brands of the company. However, GM has since decided not to use these brand names for e-bikes.

GM is not the only manufacturer to diversify into electric bikes to offer last-mile mobility. BMW must present a & nbsp;Active hybrid, an electric pedal-badisted bicycle, and last year Ford has filed a patent for regenerative braking to be used on his Flex Mode electric bike, announced for the first time in 2015.

Last yearGeneral Motors announced that all of its vehicles would be electric by 2023.

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General Motor's electric bike, available in 2019.GM

General Motors announced that AR &V was the name of its new electric bike brand. the ARIV Meld is a compact e-bike and the Merge is a foldable model. The brand was selected following a global crowdsourcing campaign announced last year.

The two pedal-badisted electric bikes use the exclusive GM technology created at the company's Engineering and Development Center in Oshawa, Ontario. GM has been working on electric bikes since 2015, when its president, Mary Barra, said at a press conference that an electric bike concept would be "designed to help people stay mobile in a cityscape." more and more difficult to navigate.

GM's ARĪV merger is down.GM

An Urban Mobility Solutions division was created in Oshawa. Historically, the Urban Mobility Solutions division has a strong interest in cycling, as some of GM's earliest car brands were created in the 1890s as bicycle manufacturers. Shortly after its founding in 1908, General Motors absorbed the Rapid Motor Vehicle Company, a precursor of GMC. GMC – or the Grabowsky Motor Company – was founded in 1897 as a bicycle manufacturer. Louis Chevrolet, co-founder of the eponymous company, was a champion cyclist from France, and together with his two brothers created a company that manufactured Frontenac brand bikes. (After a quarrel with GM's founder in 1916, Chevrolet and its brothers created the Frontenac Motor Corporation that manufactured parts for the T. Henry Ford model.)

"The crowdsourcing campaign has allowed us to integrate consumers into the development of our brand," said ARV Director Hannah Parish.

She added, "Combine that with our products and our mix of bike and automotive talents, and the result is a unique brand DNA."

Bicycles are first launched in Germany, Belgium and the Netherlands via the Bike Exchange online retailer. The merger costs 2,800 euros and the merger 3,400 euros. Availability will be in the spring.

GM's new ARĪVe bike.GM

GM bicycles feature two-piece aluminum frames with integrated accessories such as headlights and taillights. Both AR vélosV bikes connect with a new ARĪV application via Bluetooth. The application provides measures such as speed, distance, battery charge level, engine support level and distance traveled. A GM release says that an additional feature for the app includes a mode that will use an algorithm to help riders arrive sweat-free at destinations.

Mary Barra, President and CEO of General Motors Co. (GM), speaks at a press conference prior to the company's annual meeting of shareholders in Detroit, Michigan, USA, on Tuesday, June 12 2018. Photographer: Jeff Kowalsky / Bloomberg

Most bike brands use engines from companies such as Bosch and Shimano, but ARIV the bikes are equipped with intermediate engines developed by GM.

GM was working with the BionX electric bike engine builder until last year. according to Bicycle retailer, GM paid BionX the design and engineering of a central engine system and agreed to purchase 8,000 units at an approximate cost of $ 1,000 each. BionX later said that the units would cost 1,400 USD each and that the company would need financial badistance – at this point GM has withdrawn from the transaction and BionX has collapsed.

Last year, GM registered two trademarks with the US Patent and Trademark Office in the category of bicycles. These were Merge and Maven Merge, the mobility and car-sharing brands of the company. However, GM has since decided not to use these brand names for e-bikes.

GM is not the only manufacturer to diversify into electric bikes to offer last-mile mobility. BMW will introduce an Active Hybrid, a pedal-badisted electric bike, and last year, Ford filed a patent on regenerative braking to be used on its Flex Mode electric bike, announced for the first time in 2015 .

Last year, General Motors announced that all its vehicles would be electric by 2023.

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