Highlights in Beverly Hills, with delivery of pots and ashtray Gucci

BEVERLY HILLS, Calif. (Reuters) – Barneys New York has turned marijuana treatment into a luxury treat with the launch of a marijuana themed product line this week. at the top of the social ladder.

On Friday, luxury retailer luxury store patrons went through a new section with hand-blown glbad bongs, Gucci ashtrays, jewelry with the words "Lighten Up" and labeled cosmetics containing cannabidiol, a part not inducing of the cannabis plant. .

Federal law prohibits marijuana, although California is one of only 10 states that have legalized the drug for recreational purposes.

Barneys New York does not sell marijuana in stores, but the retailer has given up space in its Beverly Hills store to another company, Beboe.

Beboe sales representatives at the store can help customers use an iPad to order home delivery marijuana from another company called Emjay, said Bebo's co-founder Scott Campbell.

"It's designed to replace the bottle of wine you bring to a dinner party," Campbell said. "Our stuff is what we call a very social dose, which can be swollen and warmed, but you will not be stuck in your couch for four hours like many other cannabis products."

The arrival of Barneys New York in the pot-lifestyle market comes more than a year after California's decision, following the 2016 referendum to legalize the weed, allowing clinics to sell the drug to adults for recreational purposes.

"Legalization is only a year old and opens our eyes to what's out there, what's missing on the market, what our customer wants," Matthew Mazzucca, Creative Director of Barney's New York.

The retailer known for its lavish fashion items, including leather bags and high fashion jackets and shoes, plans to bring its cannabis-themed "The High End" products to other stores, the company said today. society.