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The Blockchain platform VeChain is collaborating with HBO, Adidas and the well-known Singaporean shoe designer SBTG (abbreviation of Sabotage) to celebrate the premiere of the eighth and final season of the hit Game of Thrones, which airs on April 14.
HBO Asia brought together the team of partners to deploy four personalized sneakers representing Stark, Lannister and Targaryen homes, as well as a special pair for the Night King.
Mark Ong, aka Mr. Sabotage, the star designer of SBTG, produced a clever interpretation of the hit series, incorporating his Adidas creations with near field communication (NFC) chips, powered by VeChain, the company's technology company. blockchain that allows a customer to track the supply chain of a supported product, verifying its authenticity.
The chips also contain behind-the-scenes videos of the design process, which can be viewed on the VeChain mobile app.
The blingy sneakers Game of Thrones x SBTG, with military motifs and GoT quotes, inspired their own HBO trailer.
When you play #Game of thrones with these, there is only to win. ? @OfficialSbtg pic.twitter.com/ud73tXHa93
– HBOAsia (@HBOAsia) April 11, 2019
The shoes will be on display from April 17 to April 30 at Singapore's largest Limited Edt Sneaker Shop at the Marina Bay Sands Hotel. Even if they are not for sale, Click The City reports that lucky fans will have a chance to win a pair here on April 25th.
Earlier this year, VeChain, based in Singapore, has partnered with Chinese consumer electronics giant Haier and the DNV GL risk management company to enhance the transparency of the channel. supply.
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