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LONDON (Reuters) – A special Valentine's Day contract for HSBC staff in Hong Kong: "For him" laptops at a reduced price, but "for her" vacuum cleaners and kitchen appliances staff's anger at the badist implications of the campaign.
FILE PHOTO: HSBC Headquarters Visible in Hong Kong Financial District, China, September 6, 2017. REUTERS / Bobby Yip / File Photo
The offer sparked criticism from HSBC staff in Hong Kong and London, where she was posted in an internal chat room, according to a source who shared footage with Reuters.
This multi-page advertisement, described as an "HSBC Staff Offering" and apparently produced by an outside company, offers discounts on a range of products to Hong Kong workers from Europe's largest bank.
On pages decorated with pink heart designs, the "FOR HIM" section features discounted notebooks, a GoPro camera and wireless headphones, while the "FOR HER" gifts include five different vacuum cleaners, a blender and a kitchen water faucet.
"The offer comes from a third-party source that manages its own marketing materials. HSBC is committed to gender diversity in the workplace, "a spokeswoman for the bank told Reuters.
The controversy over the badist implications of the advertising offer comes in the context of a growing debate about badism and gender pay inequalities in the banking sector and in the sector as a whole.
HSBC revealed in December that its gender pay gap, which measures the gap between the average hourly wage of men and women, rose from 59% a year earlier to 61% in April 2018.
The lender – which employs more than 40,000 people in Britain – had the largest pay gap between men and women in all major UK companies in 2017.
HSBC said the significant gap reflected the fact that there were fewer women in management positions and more in management positions, reflecting a problem of the entire sector.
The bank announced that it was taking steps to close the gap, including targeting an increase in the rate of female representation in management positions to 30% by 2020, compared to 23% today. hui.
Reporting by Sinead Cruise and Lawrence White; Edited by Jan Harvey
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