Liverpool Dwarf Liverpool's growth; Where is the money, Mike?



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Deloitte have published the 2019 silver league, showing the top 20 ranked clubs in world football during the 2017-18 season. Manchester United were eliminated from first place to third place behind the Spanish giants Real Madrid and Barcelona, ​​although the Big Six of the Premier League all ranked in the top ten for the first time.

Liverpool recorded impressive growth of 25%, although it was outperformed by Newcastle. Rafa Benitez does not have a mouthful when it comes to transfers, but by bringing United back to the Premier League, Toon's manager helped put a plunge in Mike Ashley's sweaty nest.

Here are the nine Premier League clubs to be part of the top 20 players in the Money League in order of growth. Or decline, in the cases of Arsenal and West Ham …

1) Newcastle United: 108% growth

2017-18 Sales figure: 178.5 £
2016-17 revenue: £ 85.7 million
Annual increase: + £ 92.8m

Splitting of income:
Commercial 16%
Day 13%
Broadcast at 71%

Place in the Deloitte Football Money League 2019: 19th (new entry)

Deloitte says: "The return to the most lucrative category of world football and the absence of successful relegation in its first season resulted in an increase of £ 79 million (167%) in circulation revenue, highlighting the financial reward offered to clubs who reach the top of English football. pyramid. Premier League status also had a noticeable impact on commercial revenues, which nearly doubled, as performance clauses triggered by the promotion resulted in significant increases in key contracts with the technical kit provider and the jersey sponsor of the club. "

The rich new Deloitte list reveals only 18 clubs worldwide (7 in.@ first league) generate more money than.@NUFC again @rafabenitezweb must seek loans and get free – Where is the money? https://t.co/b2HkmsuJTQ @denniswise @ rioferdy5 @richardajkeys #NUFC

– The mag (@NUFCTheMag) January 24, 2019

2) Liverpool: 25% growth

2017-18 revenue: £ 455.1 million
2016-17 revenue: £ 364.5 million
Annual increase: + £ 90.6 million

Splitting of income:
Commercial 33%
18% day
Broadcast 49%

Place in the Deloitte Football Money League 2019: 7th (up 2 out of 9 places in 2018)

Deloitte says: "As the club finished in the Champions League final, the turnover increased by £ 90.6m (25%), the largest increase among the top ten clubs in the Money League, highlighting the financial benefits of a strong participation in the flagship competition of UEFA and its impact. of the field performance on the position of the club money league. Nearly half of total revenues (49%) were received from broadcasters, the club earning the most equivalent broadcast revenue from the top 20 in the Money League alongside Real Madrid. Another strong performance in the Champions League will be essential to maintain the revenue growth observed in 2017/18. Continued success on the ground should also provide the visibility required by the club to continue growing its commercial revenues. "

3) Tottenham: 23% growth

2017-18 revenue: £ 379.4 million
2016-17 revenue: £ 308.9 million
Annual increase: + £ 70.5 million

Splitting of income:
Commercial 27%
20% day
Broadcast 53%

Place in the Deloitte Football Money League 2019: 10th (up 1 place compared to 11th in 2018)

Deloitte says: "A move that lasted all season at the Wembley stadium resulted in the average number of spectators in the league more than doubling and the day's revenues increased from £ 26.5m (54%) to 75 £ 5 million. The beginning of a lucrative new contract with Nike has been a key factor in the commercial growth of 31.5 million pounds sterling (44%). Field performances for the rest of the season will likely be the determining factor as to whether the Spurs will reach new heights in next year's Money League. Capacity restrictions at Wembley Stadium mean that a drop in revenue from one-way matches is likely in 2018/20. "

4) Chelsea: 22% growth

2017-18 sales figure: £ 448 million
2016-17 revenue: £ 367.8 million
Annual increase: + £ 80.2

Splitting of income:
Commercial 38%
16% day
Distributed 46%

Place in the Deloitte Football Money League 2019: 8th (non-mover from 8 in 2018)

Deloitte says: "The 2017/18 season marked a return to the Champions League and the the beginning of a new deal involving kits worth £ 60 million a year, which were the main factors in increasing commercial and broadcasting revenues by 26% (41 , 7 million pounds) and 22% (30.1 million pounds sterling). Major agreements with Nike and Yokohama being set for several years and the club having failed to get the Champions League football for 2018/19, it will be difficult for Chelsea to increase its revenue and challenge short-term top clubs to them in the Money League. "

5) Manchester City: 11% growth

2017-18 sales figure: £ 503.5 million
2016-17 revenue: £ 453.5 million
Annual increase: + £ 50m

Splitting of income:
Commercial 47%
Day 11%
Broadcast 42%

Place in the Deloitte Football Money League 2019: 5th (non-mover from the 5th in 2018)

Deloitte says: "While match-match revenues have only slightly increased, the total club score of £ 56.6m is the lowest of all top-ten clubs and is likely to remain potential growth for City. On the commercial front, reports suggest that a lucrative new contract with a kit maker was concluded from 2019/20, which should result in revenue growth in the next edition of the Money League. The focus will be on field results in 2018/19, and in particular on the strong performance of the Champions League to provide the revenue that the club may need to maintain its top five.

The Deloitte Money League. The status quo of the super rich. Some movements, also due to exchange rates, saw the commercial champion Real Madrid and Barcelona overtake Man United. #mufc #afc #lfc #cfc #mcfc #thfc #efc #nufc #whufc pic.twitter.com/d6MX31BdoZ

– Kristof Terror ?? (@HLNinEngeland) January 24, 2019

6) Everton: 10% growth

2017-18 sales figure: £ 188.6 million
2016-17 revenue: £ 171.2 million
Annual increase: + £ 17.4 million

Splitting of income:
Commercial 16%
Day 9%
Broadcast at 75%

Place in the Deloitte Football Money League 2019: 17th (up 3 places from the 20th in 2018)

Deloitte says: "Everton's match day revenues continue to rank at the bottom of all the Money League clubs and remain a key area for improvement in the years to come. The club's ambitions to move to a new stadium remain, but no financial impact would materialize for many years. "

7) Manchester United: 2% growth

2017-18 revenue: £ 590 million
2016-17 revenue figure: 581.2 £
Year by year: + £ 8.8m

Splitting of income:
Commercial 47%
18% day
Dissemination 35%

Place in the Deloitte Football Money League 2019: 3rd (down 2 places from 1st in 2018)

Deloitte says: "Despite the return of the UEFA Champions League in 2017/18, UEFA's distributions were broadly similar to the amount obtained in the Europa League victory the previous season. level of the market pool to the other English clubs participating in the Champions League.This is ultimately the virtuous link between the strong performance on the ground and the financial growth that will affect the club's ability to close the Spanish duo gap at the top of this year's Money League. "

8) West Ham: 4% decline

2017-18 revenue: £ 175.3 million
2016-17 revenue: £ 183.3 million
Year by year: – £ 8m

Splitting of income:
Commercial 18%
Day 14%
Released at 68%

Place in the Deloitte Football Money League 2019: 20th (down 3 places compared to 17th in 2018)

Deloitte says: "The fact that the club has generated the 15th highest turnover in circulation among our top 20 despite the lack of participation in UEFA club competitions underscores the importance of the central value of broadcasting rights for clubs in England. "

9) Arsenal: 7% drop

2017-18 revenue: £ 389.1 million
2016-17 revenue: £ 419 million
Year by year: – £ 29.9m

Splitting of income:
Commercial 28%
25% day
47% diffusion

Place in the Deloitte Football Money League 2019: 9th (down 3 places compared to 6th in 2018)

Deloitte says: "Arsenal fell three places to ninth place, its lowest position in the Money League since 2004/05, highlighting the financial consequences of its inability to qualify for the Champions League. Revenues fell by 29.9 million pounds (7%), which is the highest of all the clubs in the Money League. This is the first annual revenue reduction for the Gunners since 1995/96. Although the club has reached the semi-finals of the Europa League, the reduction in UEFA's distributions due to the absence of Champions League football has resulted in a marked drop in broadcast revenues (18 £ 4 million). Their persistent absence in the Champions League this season means Arsenal is unlikely to raise money in next year's Ligue Mon and is under pressure to keep the ninth or even a top ten spot. "

A record six @ First league clubs are in the top 10 of the Money League, with @SpursOfficial join @Man Utd, @ManCity, @ LFC, @Chelsea FC and @Arsenal – see where your club is ranked https://t.co/qNK8gnwq80 # DFML19 pic.twitter.com/VsSL2aOICf

– Deloitte UK (@DeloitteUK) January 24, 2019

Ian Watson


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