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McDonald's goes all-in on bacon.
On Wednesday, the channel announced that for an hour on January 29, guests would receive free bacon on all menu items.
The agreement aims to highlight the new smoked bacon from the chain, the thick cut of the chain, as well as the following three new menus: Big Mac with bacon, quarter pounder bacon burger and bacon fries.
Read more: McDonald's confirms the launch of its bacon cheese fries and its more bacon-centered dishes across the Americas
The hour of bacon lasts from 16h to 17h. local time, Tuesday, January 29th. Customers will receive two slices of bacon from each order, from hamburger to Filet-O-Fish to fudge sundaes. McDonald's will limit each person to one side of the bacon.
"I love bacon. America loves bacon," said chef Michael Haracz, director of culinary innovation at McDonald's. "I'm really looking forward to seeing the crazy and daring combinations of our customers."
The Big Mac with Bacon, Quarter Pounder Bacon burger and cheese and bacon fries are on the menu on January 30, the day after "bacon time".
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