[ad_1]
If you have already traded Snapchats games with a friend consecutively for more than a few days, you may notice a number of flames indicating how long you can keep this sequence alive.
This feature – nicknamed Snapstreaks – creates a dependency such that users will actually send an email to Snapchat if they accidentally miss a day and break the series. These trails, which are among the hundreds of Snapchat's most loyal users, have come to mean a certain loyalty to friendships, despite the physical and emotional distances.
The "rigidity" of these Snapstreaks is something The Verge has explored in the last episode of his podcast, "Why did you press this button?" The Verge spoke to a few active users of Snapchat, including a student who said that her only contact with an old high school friend was via Snapchat, where they have a period of 880 days.
"I guess you could say that Snapstreaks is a real sign of your friendship," said the student. "Sometimes when I fight with my friends, they deliberately ignore the Snapchats that I send them to break our series, so I know they're mad at me, instead of telling me something."
Snapstreaks was added to Snapchat in April 2015 and is featured on Snapchat with a Flame Emoji and Streak Meter. Snapchat does not indicate the number of queries it sends to users who ask the company to restore their lost Snapstreaks, but it's one of the most popular topics on the support of Snapchat.
In addition, the website contains a ready-made form that allows those who want to tell Snapchat that their series has disappeared and that they want to recover it. The form asks for your user name and the user name of the friend with whom Snapstreak is.
Although the form says that it is being used to report errors of Snapstreaks having disappeared, this journalist's friends have used it – successfully – to restore the missing Snapstreaks after forgetting to answer for a day.
"The Snapstreaks are super sticky, people really care about them, and there's no equivalent on Instagram," said The Verge's podcast host in this interview. episode. "It seems crooked."
A spokesperson for Snapchat told Business Insider that Snapstreaks is supposed to be a "fun way to illustrate who you slap the most with". The intention is not to "feel the pressure to be" perfect "or" popular "on Snapchat, the spokesman said.
Snapstreaks is one of the few popular addictive features on Snapchat that has not been copied by competitors such as Facebook and Instagram. Snapchat saw its Stories feature mimicked by Instagram Stories, which has since surpbaded Snapchat in number of daily users. While Snapchat has a little over 200 million daily users, Instagram Stories reaches 500 million daily users in January.
Source link
