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Read More »BoG further reduces its key rate – Absa Research
Ghana's Barclays Named Best Bank While It's Preparing to Turn into Absa
[ad_1] Barclays Bank Ghana became the best bank in Ghana at the prestigious 2018 Euromoney Awards Ceremony in London, where the best banks in the world were named. In an interview with …
Read More »Did Absa Rebrand miss the target?
[ad_1] Did Absa Rebrand miss the target? At a time when local brands are increasingly called upon to speak to local consumers in a cultural language to which they can identify, Absa …
Read More »Maria Ramos considers Absa rebranding as an opportunity to increase her market share
[ad_1] CEO Maria Ramos is determined to use the repositioning of Barclays Africa Group as a stepping stone to regain market share. The group's market share has been decimated in its traditional …
Read More »Absa launches new brand, as Barclays ends 100 years of history in Africa
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