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A word that obviously does not exist in the End of Game – "counter-programming". Three studios have learned that the hard way this weekend (perhaps a bit harder than the others.) The Avengers are walking in the story, breaking one of the discs expected this weekend while getting themselves bringing one closer to the other.
THE KING OF CULTURE: END OF GAME LACKS RECORD BUT APPROACHES ANOTHER
(Photo by @ Walt Disney Studios Motion Pictures, @ Marvel Studios)
the End of Game is always strong In just ten days he was over $ 600 million and managed to do what James Cameron needed. Titanic to do in 252. With nearly $ 620 million, the film still has $ 79 million more than the pace of the force awakens. That matches the $ 110 million advance that he had after last weekend. Part of that is due to Avengers: End of the game having only the second second all-time weekend ($ 145.8 million) behind Awakens Force$ 149.2 million. Marvel's heavyweight also dropped to third place in the all-time daily rankings on Monday and Tuesday during the opening week and in second place on Wednesday and Thursday (non-working days). The drop this weekend (59.2%) was online with Age of Ultron59.4% and Captain America: Civil War (59.5%), which is still pretty impressive, breaking the all-time opening record of $ 100 million.
Looking forward to the next weekend, his trip should be between Black Panther$ 66.3 million and the force awakens"$ 90.2 million – End of Game could be between $ 745 and $ 823 million. AvatarThe final gross domestic product is $ 760.5 million, with global transportation of $ 2.78 billion. Avengers: End of the game is now the second most profitable movie to date with nearly $ 2.19 billion. the force awakens It took 54 days to reach the $ 2 billion mark. War of Infinity did it in 48 and Avatar in 47. End of Game opened internationally in 25 markets on April 24, 2019 and reached the goal in just 12 days.
ROTTEN RETURNS: DOLLS Ugly, and LONG SHOT MISSES PER THOUSAND
Normally, this section is devoted to a single film, but the weekend is bad for a troubled studio and the awakening for another. STX Films was successful this year with The rise, although it was a happy collection from his original home in Weinstein Co. That and Second act (with Jennifer Lopez) have been her only successes since 2017 Christmas of bad mom. A $ 45 million attempt to enter the animated game with Uglydolls (34%) will not help when it starts with only $ 8.5 million. Of course, it's better than what Annapurna / United Artists Releasing got from Missing link opening weekend but it's less than Funimation received for Dragon Ball Super: Broly ($ 9.8 million) in January of this year on about a third of screens Uglydolls.
However, it is the publication by Lionsgate of the Long Shot it's much more disturbing. At only $ 10 million this weekend, the romantic comedy Charlize Theron / Seth Rogen is the biggest opening at the studio this year. Lionsgate's recent successes are mainly due to their smaller budgets, such as Funeral of the family A Madea by Tyler Perry ($ 20 million / gross budget of $ 73 million), A simple favor ($ 20 million / $ 53 million), At the sea ($ 12 million / $ 50.3 million) and Five feet apart ($ 7 million / $ 45.4 million). Compare that to the tastes of Hellboy ($ 50 million / $ 21.7 million), Cold pursuit ($ 60 million / $ 32.1 million), Robin Hood ($ 90M / $ 30.8M) and now Long ShotBudget of $ 50 million.
(Photo by Hector Alvarez / © Summit Entertainment)
Since the days of dusk and The hunger Games, Lionsgate has struggled to find its place in the current state of the franchise war, unable even to complete its divergent series. Although they had major successes like La La Land and Wonder, decent franchise returns from Now you see me and John Wick and even some surprises like The bodyguard of Hitman (who now has a sequel) and Hacksaw Ridge, the post office-Wonder Neglected is the one where the only more than 20 million dollars opening with Madea's funeral ($ 27 million) and their second Acrimony by Tyler Perry ($ 17.1 million)
Long Shot is the 7th The right entry in the Lionsgate catalog does not belong to Tyler Perry to open up big and not reach a $ 15 million opening weekend. Robin Hood, hunter killer, and Hell feast could not even do it in five days. Lionsgate had so much confidence in Long Shot that they moved it from the first week of June to the next day of End of Game in the hope of being the Notting Hill at Fox ghost threat, and he returned dramatically. Even with an 83% Tomatometer and critics praising it as one of the big surprises of 2019, Long Shot could be the biggest failure of marketing a comedy of Seth Rogen since the Weinsteins could not Zack and Miri make a bad in a success a few months after In blister raised more than $ 148 million. Long Shot open unless this Kevin Smith movie.
TOP TEN AND BEYOND: L & # 39; INTRUDER FALTERS WITH CRITICS BUT IS WELCOMED BY PUBLIC
This week's newcomer L & # 39; intruder, feels like a minor hit compared to these two movies, flying Long Shot for second place with an opening of $ 11 million and a budget of $ 8 million. It's more than Cold Creek Manor opened in 2003 ($ 8.1 million) – the film where Stephen Dorff played the previous owner of a house that terrorized Dennis Quaid. That got 12% of critics here, while L & # 39; intruder got a score of 27%. So, here are some minor successes.
As for the big hits, Captain Marvel just moved into 24th place for the highest national total of all time. Shazam! is not close to its category, but with more than 355 million dollars in the world, it still has little success for the DC universe. That's more than the $ 338 million that Dumbo accumulated to date, which, for the moment, puts the film in the red near Disney's holiday bomb, Nutcracker and the Four Kingdoms.
THIS TIME LAST YEAR: AVENGERS REGULATION, BUT ADDRESSED THE RETURN OF IGNITION
(Photo by @ Walt Disney Studios Motion Pictures, @ Marvel Studios)
The previous weekend, Avengers: war in the infinite had the greatest opening of all time. This weekend, he made the second best second weekend ever with $ 114.7 million, bringing his total to $ 453.1 million, while he was already starting to lose ground. the force awakens. Counter-programming was proposed with the remake of the 1987 role reversal At the sea $ 14.7 million for second place while Jason Reitman Tully This was another acclaimed disappointment with Charlize Theron, who appeared in 1,353 theaters and earned only $ 3.2 million. Opening also in only 34 theaters was RBG, which will become one of the most successful documentaries in 2018. The top ten best-selling films earned $ 158.9 million and an average of 60.5% on the Tomatometer. This year's Top Ten earned $ 192.4 million and an average of 59.6% of critics.
ON THE VINE: CAN PIKACHU Beat the AVENGERS? SERIOUSLY, CAN IT?
(Photo by @ Warner Bros. Pictures, @ legendary)
A Pokémon with Ryan Reynolds' voice will do his best to overthrow the Avengers on his third weekend. is Detective Pikachu is really going to be a force this summer or has her call window been shortened as people find new games? 1964 Tale with Marlon Brando and David Niven gets another redux; you may know it better than Dirty Spoundrels with Steve Martin and Michael Caine. This year, we call it L & # 39; agitation with Anne Hathaway and Rebel Wilson. Last years Reading Club turned into a little surprise for Paramount. This year, STX hopes to achieve the same results with poms featuring Diane Keaton, Jacki Weaver, Rhea Perlman and Pam Grier in a comedy about a retired community that creates a cheerleading team; a movie that could have had a sleeper hit written on it. But can STX get out?
The complete Top 10: from May 3rd to May 5th
- Avengers: End of the game (2019) 95% – $ 145.8 million ($ 616.69 million in total)
- L & # 39; intruder (2019) 27% – $ 11 million ($ 11 million total)
- Long Shot (2019) 83% – $ 10.02 million ($ 10.02 million total)
- Uglydolls (2019) 33% – $ 8.51 million ($ 8.51 million in total)
- Captain Marvel (2019) 78% – $ 4.27 million ($ 420.76 million in total)
- Breakthrough (2019) 65% – $ 3.94 million ($ 33.22 million total)
- The curse of La Llorona (2019) 31% – $ 3.50 million (total $ 48.10 million)
- Shazam! (2019) 90% – $ 2.45 million ($ 135.19 million in total)
- Little (2019) 46% – $ 1.47 million (total of $ 38.58 million)
- Dumbo (2019) 47% – $ 1.43 million ($ 109.70 million in total)
Erik Childress can be heard every week during the box office badessment on WGN Radio with Nick Digilio, as well as on Business First AM with Angela Miles and her Movie Madness podcast.
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