You only have one skin. Protect it. Cherish it. Protect it.

SAN RAFAEL, California, May 1, 2019 / PRNewswire / – May is Melanoma Awareness Month, a national initiative to raise awareness about a life-threatening illness that affects people of all ages, gender and ethnic backgrounds. It is estimated that 1 in 27 men and 1 in 40 women will develop invasive melanoma in their lifetime. In May, AIM with Melanoma launches a national melanoma awareness campaign, #NaturalSkinRocks. The goal of the campaign is to raise awareness about the severity of melanoma by emphasizing the importance of protecting your skin and early detection of potential melanomas. The slogan of the campaign, You only have one skin. Protect it. Cherish it. Protect it. focuses on four key messages:

• You only have one skin: like the skin in which you find yourself-messages aimed at young women and the importance of loving the complexion with which you were born vs. trying to change that complexion.
• You only have one skin: protect it– Messages focused on knowledge of melanoma as well as tips and facts about detection.
• What I want you to know about melanoma-The words of wisdom of melanoma survivors and those who have lost a loved one because of melanoma are intended to raise awareness about the severity of melanoma and to dispel the myth that it is only about skin cancer".
• Men and Melanoma – Messages targeting middle-aged and older men and those who love them through better strategies for self-examination and reducing the risk of melanoma.

By raising awareness of the dangers of unprotected UV exposure and encouraging sun protection habits, we can change behaviors and save lives. With the increasing incidence of this disease each year, we can not do this job alone. May is the month of melanoma and the perfect time to start getting involved.

Here's how you can help:

Share your story

Have you been touched by melanoma? Join the Natural Skin Rocks conversation online; share your story and tips by visiting www.NaturalSkinRocks.org and using the hashtag #NaturalSkinRocks on Facebook, Instagram and Twitter to help you follow and create a powerful community of healthy skin champions.

Raise awareness through education

Share our educational content with your family, friends and colleagues. In May, our conversation focuses on the importance of prevention and early detection. Throughout the month, visit our website www.AIMatMelanoma.org for early detection tips for all ages. Our prevention guidelines and early detection items are also great resources to share.

Help us fund rescue programs

Donate to the foundation. Your support goes directly to programs such as our free "Living with Melanoma" symposiums for patients and caregivers, our help desk for information and support from our medical badistant, and our research initiatives that accelerate the journey. looking for a cure for melanoma.

Connect with the foundation

Connect with us on Facebook, Twitter and Instagram and join the conversation. We are the main source of information and news about melanoma. We are proud of this responsibility and when you follow us, you can be sure that you get accurate information from leading melanoma experts.

Contact:
Kathleen Lowe
8044500828
[email protected]

SOURCE AIM at the Melanoma Foundation

Related Links

http://www.aimatmelanoma.org