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Google is adding some of its sophisticated and Pixel-exclusive editing features to Google Photos today for all Android users to enjoy, but there’s a catch – if you don’t have a Pixel, you’ll have to. be a paid Google One subscriber. Use them.
Paid editing features have been rumored for some time, but today marks the official announcement of the new program. Specifically, Google is offering some of its newer, machine-learning-based editing tools like its enhanced portrait blur, portrait light, and color pop features that it has started delivering to more audiences. wide alongside the Pixel 5 last fall.
As Google clarified The edge When the paywall was first discovered, the company did not remove existing versions of features like Portrait Blur or Color Pop from free Google Photo users. The current iteration of these features – which work with newer photos that offer depth data, such as a portrait shot – will still work for everyone.
But the new Pixel and subscription-only version promises to go a step further and allow users to apply these effects (through the power of machine learning) to older photos that don’t have that existing depth data. Pixel users will still have access to the features for free whether or not they are subscribed to Google One.
Along with the new editing features, Google also offers new AI-based filters: a new “dynamic” option that automatically improves brightness and contrast, and “sky suggestions” that can change skylines for effects. more spectacular.
Google One subscriptions start at $ 1.99 per month and focus primarily on expanding storage for Google services (the basic plan, for example, offers 100GB of space out of the included 15GB of free storage) . Google is also offering additional perks to subscribers to help sweeten the deal, like Google Store rewards – new Google Photos editing features are likely part of that plan.
It’s also worth noting that Google is expanding its photo-focused offerings with Google One just a few months before ending its free, unlimited storage program for Google Photos – meaning the company will likely push Google One as a solution for it. users who will need more. storage space for their photos, too.
Finally, Google announced that it will introduce some feature parity between its iOS and Android versions of the app. The Android version is expected to receive the improved video editor that Google is already offering for iOS in the coming weeks, and the iOS version will be updated to receive the new photo editor that Google introduced last fall in the coming months. .
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