Google's fast-loading AMP technology does not hide the original web page links



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Mind you, there are traps. Publishers will need to publish standard and signed versions of the same content. "Many" do it since an overview of the AMP upgrade was launched in the fall (Cloudflare offers signed free exchanges), but not all site owners are so eager or capable.

More importantly, your browser must support signed exchanges. It currently means Chrome or a Chromium-based browser, like the next redesign of Microsoft. Although there are a lot of Chrome users, it will not help you much if you are a fan of Firefox or Safari. This is a start, however, and this could attract sites that were reluctant to adopt AMPs in the past.

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