Google’s One Tap lets you sign in to websites and apps without a password

Google has unveiled Google Identity Services, a set of standard interfaces that allow developers to integrate Google’s One Tap for faster user registrations and easier sign-in.

Google Identity Services aims to make it easier for businesses to acquire new users and make it easier for users to sign in. It’s available as a SDK containing its Identity APIs, including the Sign with Google button as well as the new One Tap prompt.

“Sign in with Google and One Tap use secure tokens, rather than passwords, to sign in users to partner websites and applications,” says Filip Verley, product manager in the Google Identity team.

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The easier sign-up and sign-in processes are intended to help end users avoid the pressure of choosing convenience over security when deciding on a different password for an app or website.

The One Tap prompt brings the login to the user on the page they are on on a given website. So instead of being interrupted when redirected to a landing page, the One Tap prompt slides from the top right of a website and bottom to top on a mobile device.

“Users can log in or register with one click, without having to remember their credentials or create a password,” says Verley.

Google has also improved the Sign with Google button – the buttons that users see that show which Google Account they sign in to a website with – so that it displays more personalized user details when they return to a site. .

Reddit implemented the new Connect with Google button and the One Tap prompt. Pinterest has also implemented the Google Identity Services APIs. According to Google, Reddit nearly doubled the number of new user registrations and the number of returned user conversions.

Key to One Tap registrations are identification tokens generated for users with a Google Account on a device. The identification token is shared with the operator of the website.

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“When you view the One Tap user interface, users are prompted to create a new account with your app using one of the Google accounts on their device,” Google explains in its developer pages.

“If the user chooses to continue, you get an ID token with basic profile information – their name, profile picture, and verified email address – which you can use to create the new account.”

Currently, Google One Tap works with Chrome on Android, macOS, Linux, and Windows 10. No mobile browsers are supported on iOS. Edge on macOS and Windows 10 is supported, while Firefox is supported on Android, macOS, Linux, and Windows.

Google notes that One Tap is not supported on Safari for iOS and macOS due to Apple’s Smart Tracking Prevention.