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Smartphone sales are taking place in India with smartphones, with Cbadys noting that Xiaomi has sent more phones to India in the second quarter, while Counterpoint Research is giving Samsung a clear win. As a rule, CR says that South Korean success is due to the Galaxy J2 and J8 series, which account for 2 million units of the total. Another important part of Samsung's strategy was to launch more models than its competitors.
Samsung's Internet distribution channels helped the company to climb to the top and launched an aggressive marketing campaign focused on Galaxy J. Counterpoint predicts that in the second half of 2018 this fight between Samsung and Xiaomi will be maintained .
The Redmi 5A was the best-selling phone, followed by the Redmi Note 5 Pro and the Galaxy J6. Although not in the top 5, OnePlus increased its sales by 284% and the company dominated for the first time in the premium category.
Two companies ranked in the Top 5 are the vivo and Oppo. The mobile phone market grew by 21% a year, surpbading the growth of the smartphone market by 18%. Keep in mind that the units shipped, the features and the smartphones are about equal
Jio went from zero to Q2 2017 to 47% of Q2 this year. Samsung seems to be the biggest loser in the mobile phone market. Nokia has seen an increase of 3% to 8%.
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