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AT & T
unveiled its next consumer direct-to-consumer service, HBO Max, last week. Max will broadcast 10,000 hours of content from HBO, Warner Brothers, DC Entertainment, CNN, TNT, Cartoon Network, Adult Swim and other WarnerMedia properties. Its launch is scheduled for next spring. This is the first major new venture resulting from AT & T's takeover of Time Warner, worth $ 104 billion.
HBO Max will probably have a maximum price, higher than the current $ 14.99 of HBO Now. It's already higher than the most popular
Netflix
level at $ 12.99 per month, and
Walt Disney
The Disney + streaming service, which is scheduled to launch in November at $ 6.99 per month.
This high price is a big bet on the appeal of HBO Max content, which will include the sitcom of the 1990s. Friends, taken from the leader in streaming Netflix, on which it had been the second most watched show. But Netflix investors seem optimistic about this. they sent the stock up 1% Tuesday. AT & T shares fell 0.6%. This did not affect the fact that Netflix also announced a record audience for Stranger Things' third season. In one friendsWithout a world, these Netflix originals will have to do most of the work.
In any case, the space dedicated to the consumer becomes more and more congested and a brand strategy is emerging: HBO Max of AT & T, Disney + of Disney and ESPN +,
Apple
Apple TV + coming,
CBS
'CBS All Access, and so on. As streaming becomes more fragmented, every business wants you to believe that it has more, almost everything.
Monday 15
J.B. Hunt Transport reports quarterly results.
The Federal Reserve Bank of New York publishes its investigation into the state of the Empire State in July. Economists predict a rebound of 2.5 to 8.6 in June. The June reading was the lowest since October 2016.
China publishes its GDP in the second quarter. Consensus estimates point to 6.2% growth from one year to the next, down from 6.4% in the first quarter.
Tuesday 16
CSX
Goldman Sachs Group
,
JPMorgan Chase
,
Johnson & Johnson
,
United Airlines Holdings
,
and
Wells Fargo
release the gains.
Constellation Brands
and
VF
Corp.
hold their annual meetings.
The Census Bureau publishes June data on retail sales. Forecasts predict a gain of 0.2% to about $ 520 billion, after rising 0.5% in May. Excluding automobiles, retail sales are up 0.1% after rising 0.5% in May.
The National Association of Home Builders publishes its NAHB Wells Fargo Home Market Index for July. Consensus estimates are at 65, from 64 in June.
Wednesday 17
Abbott Laboratories
,
ASML Holding
,
Bank of America
,
Bank of New York Mellon
,
Crown Castle International
,
eBay
,
Netflix
,
PNC Financial Services Group
,
SL Green Realty
,
United Locations
,
and US Bancorp report quarterly results.
The Census Bureau publishes new statistics on residential construction for June. A seasonally adjusted annual rate of 1.26 million housing starts and 1.3 million building permits is expected. The two figures are about the same with those of May.
Thursday 18
Blackstone Group
,
Capital One Financial
,
Chewy, Danaher,
Honeywell International
,
Intuitive surgery,
Microsoft
,
Morgan Stanley
,
Philip Morris International
,
SAP, Taiwan Semiconductor Manufacturing, and
UnitedHealth Group
hold teleconferences to discuss quarterly results.
The Conference Board publishes its main economic index for June. Economists forecast a 0.1% rise to 112 after a flat reading in May.
The US Federal Reserve of Philadelphia releases its survey of the outlook for the manufacturing sector for July. Estimated consensus for five readings from June 03.
The Central Bank Research Association is organizing its annual meeting in 2019, which will last three days in New York. New York Fed President John Williams and Bank of Japan Governor Haruhiko Kuroda are among the speakers.
Friday 19th
American Express
,
Black rock,
Citizens Financial Group
,
Kansas City Southern
,
Schlumberger and State Street publish their results.
The University of Michigan publishes its consumer sentiment survey for July. Consensus estimates are as high as 98.2 as June data.
Charles Schwab
Hold a teleconference to inform investors of management's strategic direction. The president and CEO of the company, Walt Bettinger, will be among the participants.
Highlight of the week
Monday 15 The earnings season begins with the four largest US banks that released a report this week. First place is
Citigroup
,
which publishes its second quarter results before the opening of the market.
– Robert Teitelman and Dan Lam
E-mail: [email protected]
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